Autohome (NYSE:ATHM) operates as a leading online destination for automotive consumers in China, offering a comprehensive suite of digital resources designed to support the research, purchase and ownership experiences of car buyers. Established in 2005 and headquartered in Shanghai, the company’s platform delivers detailed car model information, pricing data, expert and user reviews, and real-time market insights. Through an intuitive web interface and mobile applications, Autohome connects prospective buyers with a network of dealerships, manufacturers and service providers, facilitating informed decision-making throughout the vehicle acquisition process.
The company’s product portfolio encompasses a broad range of services, including extensive new and used car listings, interactive vehicle configurators, video test drives, panoramic photography and virtual reality experiences. Autohome’s editorial team and community contributors produce in-depth reviews, comparison guides and industry news, while proprietary data analytics tools monitor pricing trends, inventory availability and consumer sentiment. Advertising solutions and lead generation services offered to automakers and dealerships provide targeted marketing opportunities and drive online-to-offline sales conversions.
Serving more than 200 cities across China, Autohome has cultivated partnerships with domestic and international automakers, financial institutions, insurance companies and service centers. Its mobile applications have garnered significant download volumes, reflecting strong user engagement and high retention rates among both first-time buyers and automotive enthusiasts. The platform’s localized content and dealer network continue to expand into second- and third-tier cities, reinforcing Autohome’s position as a market leader in China’s rapidly evolving digital automotive landscape.
Autohome went public on the New York Stock Exchange in 2013 under the ticker symbol ATHM, marking a milestone in its growth trajectory. The company is led by Chief Executive Officer William Bin Wu, who co-founded the business and has overseen its strategic expansion and product innovation since inception. Supported by an experienced management team with deep expertise in technology, media and automotive commerce, Autohome remains focused on enhancing user experience, strengthening industry partnerships and driving long-term value in China’s dynamic automotive market.
