Greencross Limited, an integrated pet care company, provides veterinary services in Australia and New Zealand. It operates in three segments: Retail, Veterinary, and New Zealand. The company engages in the retail of pet food, pet related products, and pet accessories, as well as provision of a range of pet services, including grooming, dog washing, obedience training, pet adoption, hotel, and pet insurance services through a network of stores and an online platform. It also owns and operates a network of veterinary clinics, such as general practices comprising veterinary practices that offer consultations and related diagnostics capabilities, and general practice medical and surgical treatment options; emergency centers, which provide animal hospital facilities for afterhours care and treatment of sick pets; and specialty centers that offer veterinary care across various specialist services that include medicine, surgery, pathology, radiology, dermatology, cardiology, ophthalmology, and dentistry, as well as pathology labs and pet crematoria. The company operates veterinary clinics under the Greencross Vets, Vepalabs, AEC - Animal Emergency Centre, Pets Eternal, Adelaide Veterinary Specialist and Referral Centre, Melbourne Veterinary Specialist Centre, and Veterinary Referral Hospital brands; and retail stores under the Petbarn, Animates, and City Farmers brands. As of August 20, 2018, it operated approximately 440 retail stores and veterinary clinics. The company was founded in 1994 and is based in Woolloongabba, Australia.
