GameStop Corp. is a specialty retailer founded in 1999 and headquartered in Grapevine, Texas. The company was originally known as GSC Holdings Corp. but later changed its name following its IPO. Originally a brand of then dominant Babbages, Gamestop altered the way video games were distributed and it is now the world's largest retailer of video games and video game accessories. The company went public in 2004 and operated 4,573 stores at the start of 2022. Brands under the company umbrella include Gamestop, EB Games, and Micromania as well as 50 pop-culture-themed Zing Pop locations.
Gamestop Corp. provides video games and entertainment products through its global network of e-commerce properties and stores. The company sells new and pre-owned gaming platforms and accessories like controllers, headsets, memory cards, and gaming software as well as in-game products like digital currency, downloadable content, and games. The company also sells new and used memorabilia and collectibles. Genres include TV, movie, comic book, and game characters as well as many other items from pop culture. GameStop Corp. also operates Game Informer, a magazine and website dedicated to the gaming industry including reviews, updates, and new developments in technologies.
Game enthusiasts enjoy two primary benefits of using Gamestop. The first is access to the full range of games and gaming accessories. The second is the ability to sell or trade their old equipment and games for fair prices. All old equipment is refurbished to a like-new state before resale.
In 2021 Gamestop announced it was entering the world of cryptocurrency. The company revealed plans to build an NFT (non-fungible token) platform for listing, selling, and holding digital or digitized artwork and collectibles. The beta version launched in 2022 and has so far seen great success with an average daily volume exceeding $1 million. The NFT marketplace also featured Web3.0 games in which characters and in-game items are held forever on the blockchain. As of September 2022, the most successful retailer on the NFT marketplace was Gamestop Presents, a collaboration of cover art from Game Informer Magazine. Sales at the time were just under 168 ETH or about $221,500.00.
GameStop began a slide in 2016 following a series of bad investments that included a foray into the world of mobile phones. The slide came to an end in late 2021 when shareholders using the Reddit thread Wallstreet Bets orchestrated a short-squeeze and brought on the age of meme stocks.