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ServiceNow (NOW) Stock Forecast & Price Target

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$776.68
+2.50 (+0.32%)
(As of 05/21/2024 ET)
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ServiceNow - Analysts' Recommendations and Stock Price Forecast (2024)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Moderate Buy
Based on 25 Analyst Ratings

Consensus Price Target

$808.73
4.13% Upside
High Forecast$950.00
Average Forecast$808.73
Low Forecast$600.00
TypeCurrent Forecast
5/22/23 to 5/21/24		1 Month Ago
4/22/23 to 4/21/24		3 Months Ago
2/21/23 to 2/21/24		1 Year Ago
5/22/22 to 5/22/23
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Moderate Buy
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
23 Buy rating(s)
22 Buy rating(s)
23 Buy rating(s)
25 Buy rating(s)
Hold
2 Hold rating(s)
3 Hold rating(s)
2 Hold rating(s)
2 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$808.73$780.37$750.93$528.31
Forecasted Upside4.13% Upside12.10% Upside10.54% Upside19.41% Upside
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NOW Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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NOW Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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ServiceNow Stock vs. The Competition

TypeServiceNowComputer and Technology CompaniesS&P 500
Consensus Rating Score
2.92
2.59
2.49
Consensus RatingModerate BuyModerate BuyHold
Predicted Upside4.54% Upside187.18% Upside8.40% Upside
News Sentiment RatingPositive News
Neutral News
Positive News

Recent Analyst Forecasts and Stock Ratings

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DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/10/2024Wolfe Research
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingOutperform ➝ Outperform$830.00+13.73%
5/7/2024William Blair
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingOutperform
5/7/2024JMP Securities
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingMarket Outperform ➝ Market Outperform$825.00+15.72%
5/7/2024Needham & Company LLC
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingBuy ➝ Buy$900.00+23.87%
5/7/2024Robert W. Baird
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOutperform ➝ Outperform$870.00 ➝ $885.00+21.81%
4/25/2024KeyCorp
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Lower TargetOverweight ➝ Overweight$1,000.00 ➝ $950.00+34.04%
4/25/2024Morgan Stanley
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight ➝ Overweight$814.00 ➝ $830.00+17.11%
4/25/2024UBS Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Lower TargetBuy ➝ Buy$920.00 ➝ $875.00+24.33%
4/25/2024BMO Capital Markets
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Lower TargetOutperform ➝ Outperform$850.00 ➝ $830.00+11.20%
4/18/2024Citigroup
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy ➝ Buy$896.00 ➝ $906.00+22.96%
4/16/2024Wells Fargo & Company
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight ➝ Overweight$875.00 ➝ $900.00+22.36%
4/15/2024Guggenheim
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingBuy ➝ Neutral
4/10/2024Jefferies Financial Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy ➝ Buy$885.00 ➝ $900.00+15.11%
3/20/2024Stifel Nicolaus
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingBuy ➝ Buy$820.00+8.14%
1/25/2024Mizuho
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy ➝ Buy$750.00 ➝ $820.00+7.19%
1/25/2024Royal Bank of Canada
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOutperform ➝ Outperform$840.00 ➝ $850.00+9.50%
1/25/2024Truist Financial
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetHold ➝ Hold$700.00 ➝ $750.00-3.06%
1/25/2024The Goldman Sachs Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy ➝ Buy$800.00 ➝ $910.00+17.88%
1/25/2024Piper Sandler
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight ➝ Overweight$750.00 ➝ $830.00+8.52%
1/23/2024Barclays
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight ➝ Overweight$765.00 ➝ $870.00+15.65%
1/18/2024Oppenheimer
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOutperform ➝ Outperform$750.00 ➝ $800.00+9.96%
12/6/2023Argus
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy ➝ Buy$675.00 ➝ $770.00+11.35%
9/15/2023HSBC
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Initiated CoverageBuy$704.00+19.30%
8/15/2023Evercore ISI
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight ➝ Overweight$550.00 ➝ $650.00+14.80%
7/27/2023Moffett Nathanson
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOutperform$549.00 ➝ $600.00+3.90%
7/19/2023Bank of America
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost Target$600.00 ➝ $700.00+17.23%
5/30/2023Sanford C. Bernstein
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost Target$586.00 ➝ $665.00+23.73%
4/28/2023BNP Paribas
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 UpgradeUnderperform ➝ Neutral$410.00-9.76%
4/27/2023VNET Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingMaintains
4/27/202322nd Century Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingReiterates
4/27/2023Deutsche Bank Aktiengesellschaft
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost Target$525.00 ➝ $545.00+21.65%
1/27/2023Credit Suisse Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Lower TargetOutperform$600.00 ➝ $575.00+24.17%
1/26/2023JPMorgan Chase & Co.
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOverweight$485.00 ➝ $500.00+11.42%
1/26/2023Canaccord Genuity Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetBuy$460.00 ➝ $485.00+8.07%
1/26/2023Cowen
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost TargetOutperform$520.00 ➝ $530.00+18.10%
11/2/2022Macquarie
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Reiterated RatingOutperform$500.00+19.46%
10/31/2022Capital One Financial
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Initiated CoverageOverweight$516.00+22.74%
10/27/2022Cowen
Subscribe to MarketBeat All Access for the recommendation accuracy rating		 Boost Target$510.00 ➝ $520.00+41.92%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 11:24 PM ET.

NOW Frequently Asked Questions

What is ServiceNow's stock forecast and purchase recommendation?

According to the research reports of 25 Wall Street equities research analysts, the average twelve-month stock price forecast for ServiceNow is $808.73, with a high forecast of $950.00 and a low forecast of $600.00. The consensus rating for ServiceNow stock is Moderate Buy based on the current 2 hold ratings and 23 buy ratings for NOW. Learn more on NOW's analyst rating history.

Do Wall Street analysts like ServiceNow more than its competitors?

Analysts like ServiceNow more than other "computer and technology" companies. The consensus rating score for ServiceNow is 2.92 while the average consensus rating score for "computer and technology" companies is 2.59. Learn more on how NOW compares to other companies.

Does ServiceNow's stock price have much upside?

According to analysts, ServiceNow's stock has a predicted upside of 13.99% based on their 12-month stock forecasts.

What analysts cover ServiceNow?

ServiceNow has been rated by research analysts at BMO Capital Markets, Citigroup, Guggenheim, Jefferies Financial Group, JMP Securities, KeyCorp, Morgan Stanley, Needham & Company LLC, Robert W. Baird, Stifel Nicolaus, UBS Group, Wells Fargo & Company, William Blair, and Wolfe Research in the past 90 days.


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This page (NYSE:NOW) was last updated on 5/21/2024 by MarketBeat.com Staff

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