Low Key Love

Methodology: This study is based on a survey of 3,004 U.S. couples conducted in January 2026, examining which fast-food restaurants couples are most likely to choose for Valentine’s Day when budgets are tight. Responses were collected via an online panel and balanced across age, gender, and geographic region to reflect a broad cross-section of adults nationwide. A two-step approach was used to ensure representativeness, combining stratified sampling with post-stratification weighting aligned to national population benchmarks.