KELYA vs. CCRN, KFRC, BBSI, HSII, TBI, TTEC, HSON, TW, RHI, and ASGN
Should you be buying Kelly Services stock or one of its competitors? The main competitors of Kelly Services include Cross Country Healthcare (CCRN), Kforce (KFRC), Barrett Business Services (BBSI), Heidrick & Struggles International (HSII), TrueBlue (TBI), TTEC (TTEC), Hudson Global (HSON), Tradeweb Markets (TW), Robert Half (RHI), and ASGN (ASGN).
Cross Country Healthcare (NASDAQ:CCRN) and Kelly Services (NASDAQ:KELYA) are both small-cap business services companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, risk, community ranking, dividends, media sentiment, valuation and earnings.
Cross Country Healthcare has a beta of 0.77, indicating that its share price is 23% less volatile than the S&P 500. Comparatively, Kelly Services has a beta of 1.19, indicating that its share price is 19% more volatile than the S&P 500.
Cross Country Healthcare currently has a consensus target price of $20.83, indicating a potential upside of 37.79%. Kelly Services has a consensus target price of $29.00, indicating a potential upside of 33.39%. Given Kelly Services' higher probable upside, equities analysts clearly believe Cross Country Healthcare is more favorable than Kelly Services.
Cross Country Healthcare has a net margin of 2.58% compared to Cross Country Healthcare's net margin of 1.11%. Kelly Services' return on equity of 11.69% beat Cross Country Healthcare's return on equity.
96.0% of Cross Country Healthcare shares are held by institutional investors. Comparatively, 76.3% of Kelly Services shares are held by institutional investors. 4.9% of Cross Country Healthcare shares are held by insiders. Comparatively, 3.9% of Kelly Services shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Cross Country Healthcare has higher earnings, but lower revenue than Kelly Services. Cross Country Healthcare is trading at a lower price-to-earnings ratio than Kelly Services, indicating that it is currently the more affordable of the two stocks.
In the previous week, Cross Country Healthcare had 4 more articles in the media than Kelly Services. MarketBeat recorded 7 mentions for Cross Country Healthcare and 3 mentions for Kelly Services. Kelly Services' average media sentiment score of 0.89 beat Cross Country Healthcare's score of 0.81 indicating that Cross Country Healthcare is being referred to more favorably in the media.
Cross Country Healthcare received 252 more outperform votes than Kelly Services when rated by MarketBeat users. Likewise, 65.14% of users gave Cross Country Healthcare an outperform vote while only 55.78% of users gave Kelly Services an outperform vote.
Summary
Cross Country Healthcare beats Kelly Services on 13 of the 18 factors compared between the two stocks.
Get Kelly Services News Delivered to You Automatically
Sign up to receive the latest news and ratings for KELYA and its competitors with MarketBeat's FREE daily newsletter.
This chart shows the number of new MarketBeat users adding KELYA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart
KELYA vs. The Competition
Kelly Services Competitors List
Related Companies and Tools