SOND vs. HGV, TH, CVEO, QSG, BRAG, IHRT, BSET, ACU, WW, and DLTH
Should you be buying Sonder stock or one of its competitors? The main competitors of Sonder include Hilton Grand Vacations (HGV), Target Hospitality (TH), Civeo (CVEO), QuantaSing Group (QSG), Bragg Gaming Group (BRAG), iHeartMedia (IHRT), Bassett Furniture Industries (BSET), Acme United (ACU), WW International (WW), and Duluth (DLTH). These companies are all part of the "consumer discretionary" sector.
Sonder (NASDAQ:SOND) and Hilton Grand Vacations (NYSE:HGV) are both consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, community ranking, media sentiment, dividends, valuation, analyst recommendations, institutional ownership, risk and profitability.
Hilton Grand Vacations has higher revenue and earnings than Sonder. Sonder is trading at a lower price-to-earnings ratio than Hilton Grand Vacations, indicating that it is currently the more affordable of the two stocks.
45.9% of Sonder shares are held by institutional investors. Comparatively, 97.2% of Hilton Grand Vacations shares are held by institutional investors. 7.7% of Sonder shares are held by insiders. Comparatively, 2.3% of Hilton Grand Vacations shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Hilton Grand Vacations received 330 more outperform votes than Sonder when rated by MarketBeat users. Likewise, 61.94% of users gave Hilton Grand Vacations an outperform vote while only 48.39% of users gave Sonder an outperform vote.
In the previous week, Sonder had 9 more articles in the media than Hilton Grand Vacations. MarketBeat recorded 12 mentions for Sonder and 3 mentions for Hilton Grand Vacations. Hilton Grand Vacations' average media sentiment score of 1.89 beat Sonder's score of 0.00 indicating that Hilton Grand Vacations is being referred to more favorably in the news media.
Sonder presently has a consensus price target of $23.00, indicating a potential upside of 651.63%. Hilton Grand Vacations has a consensus price target of $58.71, indicating a potential upside of 45.26%. Given Sonder's higher possible upside, equities analysts clearly believe Sonder is more favorable than Hilton Grand Vacations.
Sonder has a beta of 1.26, suggesting that its share price is 26% more volatile than the S&P 500. Comparatively, Hilton Grand Vacations has a beta of 1.89, suggesting that its share price is 89% more volatile than the S&P 500.
Hilton Grand Vacations has a net margin of 5.62% compared to Sonder's net margin of -43.62%. Hilton Grand Vacations' return on equity of 19.41% beat Sonder's return on equity.
Summary
Hilton Grand Vacations beats Sonder on 15 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SOND and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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