ONTF vs. BLZE, RDVT, AEYE, PRCH, CTV, MTLS, EGAN, CMCM, AMSWA, and MIXT
Should you be buying ON24 stock or one of its competitors? The main competitors of ON24 include Backblaze (BLZE), Red Violet (RDVT), AudioEye (AEYE), Porch Group (PRCH), Innovid (CTV), Materialise (MTLS), eGain (EGAN), Cheetah Mobile (CMCM), American Software (AMSWA), and MiX Telematics (MIXT). These companies are all part of the "prepackaged software" industry.
Backblaze (NASDAQ:BLZE) and ON24 (NYSE:ONTF) are both small-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, dividends, analyst recommendations, community ranking, risk, valuation, profitability, institutional ownership and earnings.
In the previous week, Backblaze had 6 more articles in the media than ON24. MarketBeat recorded 12 mentions for Backblaze and 6 mentions for ON24. ON24's average media sentiment score of 0.31 beat Backblaze's score of 0.23 indicating that Backblaze is being referred to more favorably in the media.
Backblaze currently has a consensus target price of $14.00, suggesting a potential upside of 109.27%. ON24 has a consensus target price of $8.00, suggesting a potential upside of 30.72%. Given ON24's stronger consensus rating and higher possible upside, research analysts plainly believe Backblaze is more favorable than ON24.
Backblaze has a beta of 1.21, meaning that its share price is 21% more volatile than the S&P 500. Comparatively, ON24 has a beta of 0.49, meaning that its share price is 51% less volatile than the S&P 500.
ON24 has a net margin of -28.35% compared to ON24's net margin of -48.62%. Backblaze's return on equity of -19.97% beat ON24's return on equity.
54.0% of Backblaze shares are owned by institutional investors. Comparatively, 83.9% of ON24 shares are owned by institutional investors. 5.2% of Backblaze shares are owned by insiders. Comparatively, 32.3% of ON24 shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
ON24 has higher revenue and earnings than Backblaze. ON24 is trading at a lower price-to-earnings ratio than Backblaze, indicating that it is currently the more affordable of the two stocks.
ON24 received 14 more outperform votes than Backblaze when rated by MarketBeat users. Likewise, 59.68% of users gave ON24 an outperform vote while only 57.50% of users gave Backblaze an outperform vote.
Summary
ON24 beats Backblaze on 10 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding ONTF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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