VVI vs. MGRC, KAR, HCSG, PFMT, CTAS, CPRT, IRM, UNF, DLO, and FA
Should you be buying Viad stock or one of its competitors? The main competitors of Viad include McGrath RentCorp (MGRC), OPENLANE (KAR), Healthcare Services Group (HCSG), Performant Financial (PFMT), Cintas (CTAS), Copart (CPRT), Iron Mountain (IRM), UniFirst (UNF), DLocal (DLO), and First Advantage (FA).
Viad (NYSE:VVI) and McGrath RentCorp (NASDAQ:MGRC) are both business services companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, institutional ownership, earnings, analyst recommendations, community ranking, valuation, media sentiment, profitability and risk.
McGrath RentCorp has lower revenue, but higher earnings than Viad. Viad is trading at a lower price-to-earnings ratio than McGrath RentCorp, indicating that it is currently the more affordable of the two stocks.
McGrath RentCorp has a net margin of 14.70% compared to Viad's net margin of 0.61%. McGrath RentCorp's return on equity of 13.43% beat Viad's return on equity.
Viad received 50 more outperform votes than McGrath RentCorp when rated by MarketBeat users. Likewise, 69.35% of users gave Viad an outperform vote while only 59.34% of users gave McGrath RentCorp an outperform vote.
Viad has a beta of 2.03, suggesting that its stock price is 103% more volatile than the S&P 500. Comparatively, McGrath RentCorp has a beta of 0.79, suggesting that its stock price is 21% less volatile than the S&P 500.
In the previous week, McGrath RentCorp had 4 more articles in the media than Viad. MarketBeat recorded 7 mentions for McGrath RentCorp and 3 mentions for Viad. McGrath RentCorp's average media sentiment score of 1.28 beat Viad's score of 0.12 indicating that McGrath RentCorp is being referred to more favorably in the news media.
89.9% of Viad shares are held by institutional investors. Comparatively, 92.1% of McGrath RentCorp shares are held by institutional investors. 4.1% of Viad shares are held by insiders. Comparatively, 1.6% of McGrath RentCorp shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Viad currently has a consensus price target of $44.33, indicating a potential upside of 29.44%. McGrath RentCorp has a consensus price target of $116.00, indicating a potential upside of 9.09%. Given Viad's higher probable upside, research analysts plainly believe Viad is more favorable than McGrath RentCorp.
Summary
McGrath RentCorp beats Viad on 10 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding VVI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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