FREE vs. RMCF, HSY, CSAN, TR, JBSS, MATW, UNFI, AVO, ARKO, and EWCZ
Should you be buying Whole Earth Brands stock or one of its competitors? The main competitors of Whole Earth Brands include Rocky Mountain Chocolate Factory (RMCF), Hershey (HSY), Cosan (CSAN), Tootsie Roll Industries (TR), John B. Sanfilippo & Son (JBSS), Matthews International (MATW), United Natural Foods (UNFI), Mission Produce (AVO), Arko (ARKO), and European Wax Center (EWCZ).
Whole Earth Brands (NASDAQ:FREE) and Rocky Mountain Chocolate Factory (NASDAQ:RMCF) are both small-cap consumer staples companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, institutional ownership, earnings, profitability, analyst recommendations, dividends, valuation, risk and community ranking.
Whole Earth Brands has a net margin of -5.05% compared to Rocky Mountain Chocolate Factory's net margin of -14.93%. Whole Earth Brands' return on equity of -11.20% beat Rocky Mountain Chocolate Factory's return on equity.
Rocky Mountain Chocolate Factory has lower revenue, but higher earnings than Whole Earth Brands. Whole Earth Brands is trading at a lower price-to-earnings ratio than Rocky Mountain Chocolate Factory, indicating that it is currently the more affordable of the two stocks.
82.1% of Whole Earth Brands shares are held by institutional investors. Comparatively, 50.3% of Rocky Mountain Chocolate Factory shares are held by institutional investors. 3.8% of Whole Earth Brands shares are held by insiders. Comparatively, 14.9% of Rocky Mountain Chocolate Factory shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Rocky Mountain Chocolate Factory received 182 more outperform votes than Whole Earth Brands when rated by MarketBeat users. However, 53.13% of users gave Whole Earth Brands an outperform vote while only 46.71% of users gave Rocky Mountain Chocolate Factory an outperform vote.
Whole Earth Brands has a beta of 0.57, meaning that its share price is 43% less volatile than the S&P 500. Comparatively, Rocky Mountain Chocolate Factory has a beta of 1.01, meaning that its share price is 1% more volatile than the S&P 500.
In the previous week, Rocky Mountain Chocolate Factory had 1 more articles in the media than Whole Earth Brands. MarketBeat recorded 3 mentions for Rocky Mountain Chocolate Factory and 2 mentions for Whole Earth Brands. Whole Earth Brands' average media sentiment score of 1.74 beat Rocky Mountain Chocolate Factory's score of 0.96 indicating that Whole Earth Brands is being referred to more favorably in the media.
Summary
Whole Earth Brands beats Rocky Mountain Chocolate Factory on 8 of the 15 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding FREE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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