MAR vs. HLT, LVS, LULU, CHTR, RCL, DKNG, TCOM, SONY, EA, and TTWO
Should you be buying Marriott International stock or one of its competitors? The main competitors of Marriott International include Hilton Worldwide (HLT), Las Vegas Sands (LVS), Lululemon Athletica (LULU), Charter Communications (CHTR), Royal Caribbean Cruises (RCL), DraftKings (DKNG), Trip.com Group (TCOM), Sony Group (SONY), Electronic Arts (EA), and Take-Two Interactive Software (TTWO). These companies are all part of the "consumer discretionary" sector.
Hilton Worldwide (NYSE:HLT) and Marriott International (NASDAQ:MAR) are both large-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, community ranking, risk, media sentiment, valuation, dividends and profitability.
Marriott International received 30 more outperform votes than Hilton Worldwide when rated by MarketBeat users. However, 70.67% of users gave Hilton Worldwide an outperform vote while only 60.94% of users gave Marriott International an outperform vote.
Hilton Worldwide has a beta of 1.26, meaning that its share price is 26% more volatile than the S&P 500. Comparatively, Marriott International has a beta of 1.61, meaning that its share price is 61% more volatile than the S&P 500.
Marriott International has a net margin of 12.00% compared to Marriott International's net margin of 11.41%. Marriott International's return on equity of -81.29% beat Hilton Worldwide's return on equity.
Hilton Worldwide pays an annual dividend of $0.60 per share and has a dividend yield of 0.3%. Marriott International pays an annual dividend of $2.52 per share and has a dividend yield of 1.1%. Hilton Worldwide pays out 13.0% of its earnings in the form of a dividend. Marriott International pays out 26.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Hilton Worldwide has raised its dividend for 1 consecutive years and Marriott International has raised its dividend for 1 consecutive years.
Marriott International has higher revenue and earnings than Hilton Worldwide. Marriott International is trading at a lower price-to-earnings ratio than Hilton Worldwide, indicating that it is currently the more affordable of the two stocks.
Hilton Worldwide currently has a consensus target price of $207.59, suggesting a potential upside of 2.37%. Marriott International has a consensus target price of $241.33, suggesting a potential upside of 2.56%. Given Hilton Worldwide's higher possible upside, analysts clearly believe Marriott International is more favorable than Hilton Worldwide.
95.9% of Hilton Worldwide shares are held by institutional investors. Comparatively, 70.7% of Marriott International shares are held by institutional investors. 2.5% of Hilton Worldwide shares are held by company insiders. Comparatively, 10.1% of Marriott International shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
In the previous week, Marriott International had 6 more articles in the media than Hilton Worldwide. MarketBeat recorded 21 mentions for Marriott International and 15 mentions for Hilton Worldwide. Marriott International's average media sentiment score of 0.89 beat Hilton Worldwide's score of 0.73 indicating that Hilton Worldwide is being referred to more favorably in the media.
Summary
Marriott International beats Hilton Worldwide on 11 of the 20 factors compared between the two stocks.
Get Marriott International News Delivered to You Automatically
Sign up to receive the latest news and ratings for MAR and its competitors with MarketBeat's FREE daily newsletter.
This chart shows the number of new MarketBeat users adding MAR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Marriott International Competitors List
Related Companies and Tools
