VCP vs. DFS, ULTP, HEAD, CHH, SDG, FSTA, TUNE, MACF, HSW, and VTU
Should you be buying Victoria stock or one of its competitors? The main competitors of Victoria include DFS Furniture (DFS), Ultimate Products (ULTP), Headlam Group (HEAD), Churchill China (CHH), Sanderson Design Group (SDG), Fuller, Smith & Turner (FSTA), Focusrite (TUNE), Macfarlane Group (MACF), Hostelworld Group (HSW), and Vertu Motors (VTU). These companies are all part of the "consumer cyclical" sector.
Victoria (LON:VCP) and DFS Furniture (LON:DFS) are both small-cap consumer cyclical companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, community ranking, profitability, earnings, dividends, institutional ownership, media sentiment, analyst recommendations and risk.
Victoria currently has a consensus target price of GBX 600, indicating a potential upside of 193.40%. DFS Furniture has a consensus target price of GBX 120, indicating a potential upside of 0.00%. Given Victoria's stronger consensus rating and higher probable upside, equities analysts plainly believe Victoria is more favorable than DFS Furniture.
DFS Furniture received 54 more outperform votes than Victoria when rated by MarketBeat users. Likewise, 72.88% of users gave DFS Furniture an outperform vote while only 59.95% of users gave Victoria an outperform vote.
DFS Furniture has a net margin of 2.07% compared to Victoria's net margin of -11.96%. DFS Furniture's return on equity of 7.72% beat Victoria's return on equity.
In the previous week, DFS Furniture had 3 more articles in the media than Victoria. MarketBeat recorded 4 mentions for DFS Furniture and 1 mentions for Victoria. Victoria's average media sentiment score of 0.67 beat DFS Furniture's score of 0.48 indicating that Victoria is being referred to more favorably in the media.
54.6% of Victoria shares are owned by institutional investors. Comparatively, 84.0% of DFS Furniture shares are owned by institutional investors. 34.7% of Victoria shares are owned by insiders. Comparatively, 11.6% of DFS Furniture shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
DFS Furniture has lower revenue, but higher earnings than Victoria. Victoria is trading at a lower price-to-earnings ratio than DFS Furniture, indicating that it is currently the more affordable of the two stocks.
Victoria has a beta of 0.95, indicating that its stock price is 5% less volatile than the S&P 500. Comparatively, DFS Furniture has a beta of 1.6, indicating that its stock price is 60% more volatile than the S&P 500.
Summary
DFS Furniture beats Victoria on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding VCP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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