Safety Insurance Group (SAFT) Competitors

Safety Insurance Group (NASDAQ:SAFT) and MediaAlpha (NYSE:MAX) are both small-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, dividends, risk, valuation, analyst recommendations, profitability, media sentiment, community ranking and earnings.

Which has preferable valuation and earnings, SAFT or MAX?

Safety Insurance Group has higher revenue and earnings than MediaAlpha. MediaAlpha is trading at a lower price-to-earnings ratio than Safety Insurance Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Safety Insurance Group	$930.96M	1.22	$18.88M	$3.47	22.12
MediaAlpha	$388.15M	3.25	-$40.42M	-$0.68	-28.21

Does the MarketBeat Community prefer SAFT or MAX?

Safety Insurance Group received 108 more outperform votes than MediaAlpha when rated by MarketBeat users. However, 64.81% of users gave MediaAlpha an outperform vote while only 56.75% of users gave Safety Insurance Group an outperform vote.

Company	Underperform	Outperform
Safety Insurance Group	Outperform Votes 143 56.75%	Underperform Votes 109 43.25%
MediaAlpha	Outperform Votes 35 64.81%	Underperform Votes 19 35.19%

Do insiders and institutionals hold more shares of SAFT or MAX?

81.0% of Safety Insurance Group shares are held by institutional investors. Comparatively, 64.4% of MediaAlpha shares are held by institutional investors. 2.0% of Safety Insurance Group shares are held by insiders. Comparatively, 11.5% of MediaAlpha shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Which has more volatility and risk, SAFT or MAX?

Safety Insurance Group has a beta of 0.19, suggesting that its stock price is 81% less volatile than the S&P 500. Comparatively, MediaAlpha has a beta of 1.32, suggesting that its stock price is 32% more volatile than the S&P 500.

Is SAFT or MAX more profitable?

Safety Insurance Group has a net margin of 5.20% compared to MediaAlpha's net margin of -7.76%. Safety Insurance Group's return on equity of 4.90% beat MediaAlpha's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Safety Insurance Group	5.20%	4.90%	1.88%
MediaAlpha	-7.76%	N/A	-21.56%

Do analysts recommend SAFT or MAX?

MediaAlpha has a consensus price target of $22.71, indicating a potential upside of 19.55%. Given MediaAlpha's higher possible upside, analysts plainly believe MediaAlpha is more favorable than Safety Insurance Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Safety Insurance Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	N/A
MediaAlpha	1 Sell rating(s)	0 Hold rating(s)	6 Buy rating(s)	0 Strong Buy rating(s)	2.71

Does the media favor SAFT or MAX?

In the previous week, Safety Insurance Group and Safety Insurance Group both had 4 articles in the media. Safety Insurance Group's average media sentiment score of 1.91 beat MediaAlpha's score of 0.69 indicating that Safety Insurance Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Safety Insurance Group	2 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
MediaAlpha	3 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Safety Insurance Group beats MediaAlpha on 10 of the 16 factors compared between the two stocks.