SONO vs. VZIO, KN, ARLO, UEIC, GNSS, KOSS, SYNX, IMTE, SNE, and SONY
Should you be buying Sonos stock or one of its competitors? The main competitors of Sonos include VIZIO (VZIO), Knowles (KN), Arlo Technologies (ARLO), Universal Electronics (UEIC), Genasys (GNSS), Koss (KOSS), Silynxcom (SYNX), Integrated Media Technology (IMTE), Sony (SNE), and Sony Group (SONY).
Sonos (NASDAQ:SONO) and VIZIO (NYSE:VZIO) are both consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their risk, media sentiment, valuation, institutional ownership, earnings, community ranking, dividends, profitability and analyst recommendations.
Sonos has a beta of 2, meaning that its share price is 100% more volatile than the S&P 500. Comparatively, VIZIO has a beta of 2.06, meaning that its share price is 106% more volatile than the S&P 500.
VIZIO has higher revenue and earnings than Sonos. Sonos is trading at a lower price-to-earnings ratio than VIZIO, indicating that it is currently the more affordable of the two stocks.
Sonos presently has a consensus target price of $21.00, suggesting a potential upside of 39.26%. VIZIO has a consensus target price of $10.77, suggesting a potential upside of 0.21%. Given Sonos' stronger consensus rating and higher possible upside, research analysts clearly believe Sonos is more favorable than VIZIO.
Sonos received 251 more outperform votes than VIZIO when rated by MarketBeat users. Likewise, 69.47% of users gave Sonos an outperform vote while only 47.50% of users gave VIZIO an outperform vote.
85.8% of Sonos shares are held by institutional investors. Comparatively, 66.2% of VIZIO shares are held by institutional investors. 3.3% of Sonos shares are held by insiders. Comparatively, 44.7% of VIZIO shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
VIZIO has a net margin of 1.00% compared to Sonos' net margin of -2.82%. VIZIO's return on equity of 3.91% beat Sonos' return on equity.
In the previous week, Sonos had 4 more articles in the media than VIZIO. MarketBeat recorded 4 mentions for Sonos and 0 mentions for VIZIO. Sonos' average media sentiment score of 1.70 beat VIZIO's score of 0.00 indicating that Sonos is being referred to more favorably in the media.
Summary
VIZIO beats Sonos on 10 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SONO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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