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Sonos (SONO) Competitors

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$15.20 +0.09 (+0.60%)
Closing price 07/20/2026 04:00 PM Eastern
Extended Trading
$15.10 -0.10 (-0.66%)
As of 06:00 AM Eastern
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SONO vs. GOLF, YETI, CALY, KN, and PTON

Should you buy Sonos stock or one of its competitors? MarketBeat compares Sonos with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Sonos include Acushnet (GOLF), YETI (YETI), Topgolf Callaway Brands (CALY), Knowles (KN), and Peloton Interactive (PTON). These companies are all part of the "recreation" industry.

How does Sonos compare to Acushnet?

Sonos (NASDAQ:SONO) and Acushnet (NYSE:GOLF) are both consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their profitability, analyst recommendations, institutional ownership, dividends, risk, earnings, media sentiment and valuation.

Acushnet has higher revenue and earnings than Sonos. Acushnet is trading at a lower price-to-earnings ratio than Sonos, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sonos$1.44B1.25-$61.14M$0.1789.41
Acushnet$2.56B2.55$188.54M$2.8439.23

Sonos has a beta of 1.96, meaning that its stock price is 96% more volatile than the broader market. Comparatively, Acushnet has a beta of 0.8, meaning that its stock price is 20% less volatile than the broader market.

Sonos presently has a consensus target price of $20.00, indicating a potential upside of 31.58%. Acushnet has a consensus target price of $97.83, indicating a potential downside of 12.19%. Given Sonos' stronger consensus rating and higher possible upside, analysts clearly believe Sonos is more favorable than Acushnet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sonos
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.20
Acushnet
0 Sell rating(s)
8 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

Acushnet has a net margin of 6.54% compared to Sonos' net margin of 1.62%. Acushnet's return on equity of 22.95% beat Sonos' return on equity.

Company Net Margins Return on Equity Return on Assets
Sonos1.62% 14.06% 6.46%
Acushnet 6.54%22.95%7.74%

In the previous week, Sonos had 8 more articles in the media than Acushnet. MarketBeat recorded 12 mentions for Sonos and 4 mentions for Acushnet. Acushnet's average media sentiment score of 0.67 beat Sonos' score of 0.07 indicating that Acushnet is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sonos
1 Very Positive mention(s)
1 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Acushnet
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

85.8% of Sonos shares are held by institutional investors. Comparatively, 53.1% of Acushnet shares are held by institutional investors. 1.3% of Sonos shares are held by company insiders. Comparatively, 53.3% of Acushnet shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Summary

Acushnet beats Sonos on 9 of the 16 factors compared between the two stocks.

How does Sonos compare to YETI?

Sonos (NASDAQ:SONO) and YETI (NYSE:YETI) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, profitability, earnings, valuation and media sentiment.

Sonos currently has a consensus target price of $20.00, indicating a potential upside of 31.58%. YETI has a consensus target price of $52.83, indicating a potential upside of 3.77%. Given Sonos' higher probable upside, equities research analysts plainly believe Sonos is more favorable than YETI.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sonos
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.20
YETI
0 Sell rating(s)
6 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.63

YETI has higher revenue and earnings than Sonos. YETI is trading at a lower price-to-earnings ratio than Sonos, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sonos$1.44B1.25-$61.14M$0.1789.41
YETI$1.87B2.06$165.39M$1.9625.98

YETI has a net margin of 8.36% compared to Sonos' net margin of 1.62%. YETI's return on equity of 22.61% beat Sonos' return on equity.

Company Net Margins Return on Equity Return on Assets
Sonos1.62% 14.06% 6.46%
YETI 8.36%22.61%12.69%

85.8% of Sonos shares are owned by institutional investors. 1.3% of Sonos shares are owned by company insiders. Comparatively, 1.5% of YETI shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, Sonos had 1 more articles in the media than YETI. MarketBeat recorded 12 mentions for Sonos and 11 mentions for YETI. YETI's average media sentiment score of 0.58 beat Sonos' score of 0.07 indicating that YETI is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sonos
1 Very Positive mention(s)
1 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
YETI
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Sonos has a beta of 1.96, suggesting that its share price is 96% more volatile than the broader market. Comparatively, YETI has a beta of 1.73, suggesting that its share price is 73% more volatile than the broader market.

Summary

YETI beats Sonos on 11 of the 16 factors compared between the two stocks.

How does Sonos compare to Topgolf Callaway Brands?

Sonos (NASDAQ:SONO) and Topgolf Callaway Brands (NYSE:CALY) are both consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their analyst recommendations, profitability, media sentiment, dividends, risk, valuation, earnings and institutional ownership.

Sonos has a net margin of 1.62% compared to Topgolf Callaway Brands' net margin of 1.05%. Sonos' return on equity of 14.06% beat Topgolf Callaway Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Sonos1.62% 14.06% 6.46%
Topgolf Callaway Brands 1.05%4.44%1.59%

In the previous week, Sonos had 10 more articles in the media than Topgolf Callaway Brands. MarketBeat recorded 12 mentions for Sonos and 2 mentions for Topgolf Callaway Brands. Sonos' average media sentiment score of 0.07 beat Topgolf Callaway Brands' score of 0.00 indicating that Sonos is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sonos
1 Very Positive mention(s)
1 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Topgolf Callaway Brands
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Sonos has higher earnings, but lower revenue than Topgolf Callaway Brands. Sonos is trading at a lower price-to-earnings ratio than Topgolf Callaway Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sonos$1.44B1.25-$61.14M$0.1789.41
Topgolf Callaway Brands$2.06B1.65-$409.30M$0.14135.23

Sonos presently has a consensus target price of $20.00, suggesting a potential upside of 31.58%. Topgolf Callaway Brands has a consensus target price of $18.25, suggesting a potential downside of 3.60%. Given Sonos' higher possible upside, analysts plainly believe Sonos is more favorable than Topgolf Callaway Brands.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sonos
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.20
Topgolf Callaway Brands
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50

Sonos has a beta of 1.96, indicating that its stock price is 96% more volatile than the broader market. Comparatively, Topgolf Callaway Brands has a beta of 0.92, indicating that its stock price is 8% less volatile than the broader market.

85.8% of Sonos shares are held by institutional investors. Comparatively, 84.7% of Topgolf Callaway Brands shares are held by institutional investors. 1.3% of Sonos shares are held by insiders. Comparatively, 2.9% of Topgolf Callaway Brands shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Summary

Sonos beats Topgolf Callaway Brands on 11 of the 17 factors compared between the two stocks.

How does Sonos compare to Knowles?

Knowles (NYSE:KN) and Sonos (NASDAQ:SONO) are both recreation companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, analyst recommendations, valuation, dividends, risk, profitability, earnings and media sentiment.

In the previous week, Sonos had 9 more articles in the media than Knowles. MarketBeat recorded 12 mentions for Sonos and 3 mentions for Knowles. Knowles' average media sentiment score of 0.10 beat Sonos' score of 0.07 indicating that Knowles is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Knowles
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Sonos
1 Very Positive mention(s)
1 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Knowles has a beta of 1.59, meaning that its share price is 59% more volatile than the broader market. Comparatively, Sonos has a beta of 1.96, meaning that its share price is 96% more volatile than the broader market.

Knowles has higher earnings, but lower revenue than Sonos. Knowles is trading at a lower price-to-earnings ratio than Sonos, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Knowles$593.20M5.12$44.20M$0.6455.46
Sonos$1.44B1.25-$61.14M$0.1789.41

Knowles has a net margin of 9.10% compared to Sonos' net margin of 1.62%. Sonos' return on equity of 14.06% beat Knowles' return on equity.

Company Net Margins Return on Equity Return on Assets
Knowles9.10% 10.66% 7.60%
Sonos 1.62%14.06%6.46%

96.4% of Knowles shares are owned by institutional investors. Comparatively, 85.8% of Sonos shares are owned by institutional investors. 2.2% of Knowles shares are owned by insiders. Comparatively, 1.3% of Sonos shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Knowles currently has a consensus price target of $33.33, suggesting a potential downside of 6.09%. Sonos has a consensus price target of $20.00, suggesting a potential upside of 31.58%. Given Sonos' higher possible upside, analysts plainly believe Sonos is more favorable than Knowles.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Knowles
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.40
Sonos
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.20

Summary

Knowles beats Sonos on 9 of the 15 factors compared between the two stocks.

How does Sonos compare to Peloton Interactive?

Sonos (NASDAQ:SONO) and Peloton Interactive (NASDAQ:PTON) are both consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, risk, institutional ownership, valuation, dividends, media sentiment and earnings.

Sonos has higher earnings, but lower revenue than Peloton Interactive. Sonos is trading at a lower price-to-earnings ratio than Peloton Interactive, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sonos$1.44B1.25-$61.14M$0.1789.41
Peloton Interactive$2.49B1.13-$118.90M$0.04163.00

In the previous week, Sonos had 7 more articles in the media than Peloton Interactive. MarketBeat recorded 12 mentions for Sonos and 5 mentions for Peloton Interactive. Peloton Interactive's average media sentiment score of 1.27 beat Sonos' score of 0.07 indicating that Peloton Interactive is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sonos
1 Very Positive mention(s)
1 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Peloton Interactive
3 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

85.8% of Sonos shares are held by institutional investors. Comparatively, 77.0% of Peloton Interactive shares are held by institutional investors. 1.3% of Sonos shares are held by insiders. Comparatively, 1.3% of Peloton Interactive shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Sonos currently has a consensus price target of $20.00, suggesting a potential upside of 31.58%. Peloton Interactive has a consensus price target of $8.25, suggesting a potential upside of 26.53%. Given Sonos' higher probable upside, equities research analysts plainly believe Sonos is more favorable than Peloton Interactive.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sonos
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.20
Peloton Interactive
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.29

Sonos has a net margin of 1.62% compared to Peloton Interactive's net margin of 0.94%. Sonos' return on equity of 14.06% beat Peloton Interactive's return on equity.

Company Net Margins Return on Equity Return on Assets
Sonos1.62% 14.06% 6.46%
Peloton Interactive 0.94%-6.95%1.09%

Sonos has a beta of 1.96, meaning that its share price is 96% more volatile than the broader market. Comparatively, Peloton Interactive has a beta of 2.52, meaning that its share price is 152% more volatile than the broader market.

Summary

Sonos beats Peloton Interactive on 9 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SONO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SONO vs. The Competition

MetricSonosAUDIO/VIDEO PRD IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$1.80B$14.87B$7.22B$12.28B
Dividend YieldN/A1.73%2.95%9.39%
P/E Ratio89.4214.5520.0523.94
Price / Sales1.251.314.0290.33
Price / Cash30.6711.3415.3547.25
Price / Book5.151.823.736.14
Net Income-$61.14M-$193.07M$247.04M$331.74M
7 Day Performance-0.13%0.42%0.09%-1.82%
1 Month Performance3.54%-3.13%-0.18%-1.45%
1 Year Performance43.40%-1.49%-0.28%16.32%

Sonos Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SONO
Sonos
3.0211 of 5 stars
$15.20
+0.6%
$20.00
+31.6%
+44.5%$1.80B$1.44B89.421,404
GOLF
Acushnet
2.1069 of 5 stars
$109.36
-1.2%
$97.83
-10.5%
+37.8%$6.48B$2.56B38.517,300
YETI
YETI
2.3771 of 5 stars
$48.35
-1.1%
$50.42
+4.3%
+45.6%$3.71B$1.87B24.671,390
CALY
Topgolf Callaway Brands
N/A$18.51
+0.6%
$18.25
-1.4%
N/A$3.31B$2.06B132.1928,000
KN
Knowles
2.4021 of 5 stars
$35.84
-3.3%
$33.33
-7.0%
+100.1%$3.17B$614.10M56.005,200

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This page (NASDAQ:SONO) was last updated on 7/21/2026 by MarketBeat.com Staff.
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