UONE vs. SGA, UONEK, IHRT, CMLS, TSQ, YQ, PNST, IH, GAIA, and AOUT
Should you be buying Urban One stock or one of its competitors? The main competitors of Urban One include Saga Communications (SGA), Urban One (UONEK), iHeartMedia (IHRT), Cumulus Media (CMLS), Townsquare Media (TSQ), 17 Education & Technology Group (YQ), Pinstripes (PNST), iHuman (IH), Gaia (GAIA), and American Outdoor Brands (AOUT). These companies are all part of the "consumer discretionary" sector.
Saga Communications (NASDAQ:SGA) and Urban One (NASDAQ:UONE) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their media sentiment, dividends, risk, analyst recommendations, earnings, valuation, profitability, institutional ownership and community ranking.
Urban One has higher revenue and earnings than Saga Communications. Urban One is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.
In the previous week, Saga Communications had 2 more articles in the media than Urban One. MarketBeat recorded 6 mentions for Saga Communications and 4 mentions for Urban One. Urban One's average media sentiment score of 0.99 beat Saga Communications' score of 0.88 indicating that Saga Communications is being referred to more favorably in the media.
74.3% of Saga Communications shares are owned by institutional investors. Comparatively, 8.2% of Urban One shares are owned by institutional investors. 21.9% of Saga Communications shares are owned by insiders. Comparatively, 29.5% of Urban One shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Saga Communications has a beta of 0.4, suggesting that its share price is 60% less volatile than the S&P 500. Comparatively, Urban One has a beta of 1.12, suggesting that its share price is 12% more volatile than the S&P 500.
Urban One received 64 more outperform votes than Saga Communications when rated by MarketBeat users. Likewise, 58.20% of users gave Urban One an outperform vote while only 36.84% of users gave Saga Communications an outperform vote.
Saga Communications presently has a consensus price target of $27.00, indicating a potential upside of 42.18%. Given Urban One's higher probable upside, equities analysts plainly believe Saga Communications is more favorable than Urban One.
Saga Communications has a net margin of 6.25% compared to Saga Communications' net margin of 2.84%. Saga Communications' return on equity of 37.71% beat Urban One's return on equity.
Summary
Saga Communications beats Urban One on 9 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding UONE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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