CARD vs. HFD, MOON, IGR, CURY, PETS, SMWH, 888, YNGA, WIX, and RNK
Should you be buying Card Factory stock or one of its competitors? The main competitors of Card Factory include Halfords Group (HFD), Moonpig Group (MOON), IG Design Group (IGR), Currys (CURY), Pets at Home Group (PETS), WH Smith (SMWH), 888 (888), Young & Co.'s Brewery, P.L.C. (YNGA), Wickes Group (WIX), and The Rank Group (RNK). These companies are all part of the "consumer cyclical" sector.
Halfords Group (LON:HFD) and Card Factory (LON:CARD) are both small-cap consumer cyclical companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, valuation, earnings, community ranking, profitability, dividends, analyst recommendations, institutional ownership and media sentiment.
Halfords Group pays an annual dividend of GBX 10 per share and has a dividend yield of 6.7%. Card Factory pays an annual dividend of GBX 5 per share and has a dividend yield of 4.9%. Halfords Group pays out 6,666.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Card Factory pays out 3,571.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.
80.6% of Halfords Group shares are held by institutional investors. Comparatively, 61.7% of Card Factory shares are held by institutional investors. 1.9% of Halfords Group shares are held by insiders. Comparatively, 7.1% of Card Factory shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
In the previous week, Card Factory had 11 more articles in the media than Halfords Group. MarketBeat recorded 12 mentions for Card Factory and 1 mentions for Halfords Group. Halfords Group's average media sentiment score of 0.46 beat Card Factory's score of -0.42 indicating that Card Factory is being referred to more favorably in the news media.
Card Factory has lower revenue, but higher earnings than Halfords Group. Card Factory is trading at a lower price-to-earnings ratio than Halfords Group, indicating that it is currently the more affordable of the two stocks.
Card Factory has a consensus price target of GBX 125, suggesting a potential upside of 21.36%. Given Halfords Group's higher possible upside, analysts clearly believe Card Factory is more favorable than Halfords Group.
Halfords Group has a beta of 1.57, meaning that its stock price is 57% more volatile than the S&P 500. Comparatively, Card Factory has a beta of 2.05, meaning that its stock price is 105% more volatile than the S&P 500.
Card Factory has a net margin of 9.69% compared to Card Factory's net margin of 1.99%. Halfords Group's return on equity of 16.95% beat Card Factory's return on equity.
Halfords Group received 233 more outperform votes than Card Factory when rated by MarketBeat users. However, 74.14% of users gave Card Factory an outperform vote while only 66.52% of users gave Halfords Group an outperform vote.
Summary
Card Factory beats Halfords Group on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding CARD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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