FRAF vs. FCCO, MNSB, RMBI, HNVR, UNB, CBFV, OVBC, FINW, PWOD, and CFFI
Should you be buying Franklin Financial Services stock or one of its competitors? The main competitors of Franklin Financial Services include First Community (FCCO), MainStreet Bancshares (MNSB), Richmond Mutual Bancorporation (RMBI), Hanover Bancorp (HNVR), Union Bankshares (UNB), CB Financial Services (CBFV), Ohio Valley Banc (OVBC), FinWise Bancorp (FINW), Penns Woods Bancorp (PWOD), and C&F Financial (CFFI). These companies are all part of the "state commercial banks" industry.
Franklin Financial Services (NASDAQ:FRAF) and First Community (NASDAQ:FCCO) are both small-cap finance companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, media sentiment, profitability, earnings, valuation and community ranking.
Franklin Financial Services has a beta of 0.35, suggesting that its share price is 65% less volatile than the S&P 500. Comparatively, First Community has a beta of 0.44, suggesting that its share price is 56% less volatile than the S&P 500.
First Community received 173 more outperform votes than Franklin Financial Services when rated by MarketBeat users.
Franklin Financial Services has a net margin of 13.69% compared to First Community's net margin of 12.32%. Franklin Financial Services' return on equity of 10.91% beat First Community's return on equity.
Franklin Financial Services pays an annual dividend of $1.28 per share and has a dividend yield of 4.8%. First Community pays an annual dividend of $0.56 per share and has a dividend yield of 3.2%. Franklin Financial Services pays out 41.0% of its earnings in the form of a dividend. First Community pays out 39.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
24.8% of Franklin Financial Services shares are held by institutional investors. Comparatively, 61.3% of First Community shares are held by institutional investors. 6.9% of Franklin Financial Services shares are held by company insiders. Comparatively, 3.0% of First Community shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
In the previous week, Franklin Financial Services had 1 more articles in the media than First Community. MarketBeat recorded 2 mentions for Franklin Financial Services and 1 mentions for First Community. First Community's average media sentiment score of 1.87 beat Franklin Financial Services' score of 0.85 indicating that First Community is being referred to more favorably in the news media.
First Community has a consensus price target of $21.00, indicating a potential upside of 20.07%. Given First Community's higher probable upside, analysts clearly believe First Community is more favorable than Franklin Financial Services.
Franklin Financial Services has higher earnings, but lower revenue than First Community. Franklin Financial Services is trading at a lower price-to-earnings ratio than First Community, indicating that it is currently the more affordable of the two stocks.
Summary
Franklin Financial Services and First Community tied by winning 9 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding FRAF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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