IQ vs. COLM, VFC, MSGS, HGV, ASO, BYD, WHR, PLNT, NXST, and IGT
Should you be buying iQIYI stock or one of its competitors? The main competitors of iQIYI include Columbia Sportswear (COLM), V.F. (VFC), Madison Square Garden Sports (MSGS), Hilton Grand Vacations (HGV), Academy Sports and Outdoors (ASO), Boyd Gaming (BYD), Whirlpool (WHR), Planet Fitness (PLNT), Nexstar Media Group (NXST), and International Game Technology (IGT). These companies are all part of the "consumer discretionary" sector.
Columbia Sportswear (NASDAQ:COLM) and iQIYI (NASDAQ:IQ) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, profitability, risk, community ranking, institutional ownership, earnings, analyst recommendations, valuation and dividends.
47.8% of Columbia Sportswear shares are held by institutional investors. Comparatively, 52.7% of iQIYI shares are held by institutional investors. 44.7% of Columbia Sportswear shares are held by insiders. Comparatively, 57.8% of iQIYI shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
Columbia Sportswear received 70 more outperform votes than iQIYI when rated by MarketBeat users. However, 69.83% of users gave iQIYI an outperform vote while only 57.04% of users gave Columbia Sportswear an outperform vote.
Columbia Sportswear currently has a consensus price target of $75.75, indicating a potential downside of 9.90%. iQIYI has a consensus price target of $6.54, indicating a potential upside of 33.82%. Given Columbia Sportswear's stronger consensus rating and higher probable upside, analysts plainly believe iQIYI is more favorable than Columbia Sportswear.
iQIYI has higher revenue and earnings than Columbia Sportswear. Columbia Sportswear is trading at a lower price-to-earnings ratio than iQIYI, indicating that it is currently the more affordable of the two stocks.
In the previous week, iQIYI had 4 more articles in the media than Columbia Sportswear. MarketBeat recorded 9 mentions for iQIYI and 5 mentions for Columbia Sportswear. iQIYI's average media sentiment score of 1.32 beat Columbia Sportswear's score of 0.41 indicating that Columbia Sportswear is being referred to more favorably in the media.
Columbia Sportswear has a net margin of 7.20% compared to Columbia Sportswear's net margin of 4.76%. iQIYI's return on equity of 13.98% beat Columbia Sportswear's return on equity.
Columbia Sportswear has a beta of 0.94, indicating that its share price is 6% less volatile than the S&P 500. Comparatively, iQIYI has a beta of 0.23, indicating that its share price is 77% less volatile than the S&P 500.
Summary
iQIYI beats Columbia Sportswear on 10 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding IQ and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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