BALY vs. GHG, FLL, PLYA, UTI, GTN, RICK, RSVR, AMCX, NRDY, and XPOF
Should you be buying Bally's stock or one of its competitors? The main competitors of Bally's include GreenTree Hospitality Group (GHG), Full House Resorts (FLL), Playa Hotels & Resorts (PLYA), Universal Technical Institute (UTI), Gray Television (GTN), RCI Hospitality (RICK), Reservoir Media (RSVR), AMC Networks (AMCX), Nerdy (NRDY), and Xponential Fitness (XPOF). These companies are all part of the "consumer discretionary" sector.
GreenTree Hospitality Group (NYSE:GHG) and Bally's (NYSE:BALY) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their risk, analyst recommendations, community ranking, dividends, media sentiment, institutional ownership, profitability, valuation and earnings.
GreenTree Hospitality Group presently has a consensus target price of $4.00, indicating a potential upside of 19.40%. Bally's has a consensus target price of $15.71, indicating a potential upside of 21.91%. Given GreenTree Hospitality Group's stronger consensus rating and higher probable upside, analysts clearly believe Bally's is more favorable than GreenTree Hospitality Group.
GreenTree Hospitality Group has a beta of 0.67, indicating that its stock price is 33% less volatile than the S&P 500. Comparatively, Bally's has a beta of 2.06, indicating that its stock price is 106% more volatile than the S&P 500.
In the previous week, Bally's had 15 more articles in the media than GreenTree Hospitality Group. MarketBeat recorded 15 mentions for Bally's and 0 mentions for GreenTree Hospitality Group. Bally's' average media sentiment score of 0.00 beat GreenTree Hospitality Group's score of -0.19 indicating that GreenTree Hospitality Group is being referred to more favorably in the media.
GreenTree Hospitality Group has higher earnings, but lower revenue than Bally's.
GreenTree Hospitality Group has a net margin of 0.00% compared to GreenTree Hospitality Group's net margin of -21.26%. Bally's' return on equity of 0.00% beat GreenTree Hospitality Group's return on equity.
8.1% of GreenTree Hospitality Group shares are held by institutional investors. Comparatively, 70.4% of Bally's shares are held by institutional investors. 88.7% of GreenTree Hospitality Group shares are held by insiders. Comparatively, 28.9% of Bally's shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
GreenTree Hospitality Group received 167 more outperform votes than Bally's when rated by MarketBeat users. Likewise, 62.71% of users gave GreenTree Hospitality Group an outperform vote while only 32.39% of users gave Bally's an outperform vote.
Summary
GreenTree Hospitality Group beats Bally's on 9 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BALY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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