DECK vs. ULTA, BLDR, QSR, DRI, WSM, EXPE, DKS, DPZ, BBY, and EBAY
Should you be buying Deckers Outdoor stock or one of its competitors? The main competitors of Deckers Outdoor include Ulta Beauty (ULTA), Builders FirstSource (BLDR), Restaurant Brands International (QSR), Darden Restaurants (DRI), Williams-Sonoma (WSM), Expedia Group (EXPE), DICK'S Sporting Goods (DKS), Domino's Pizza (DPZ), Best Buy (BBY), and eBay (EBAY). These companies are all part of the "retail/wholesale" sector.
Ulta Beauty (NASDAQ:ULTA) and Deckers Outdoor (NYSE:DECK) are both large-cap retail/wholesale companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, risk, valuation, dividends, media sentiment, community ranking, profitability, earnings and institutional ownership.
Ulta Beauty currently has a consensus price target of $556.52, indicating a potential upside of 36.94%. Deckers Outdoor has a consensus price target of $889.00, indicating a potential upside of 6.66%. Given Deckers Outdoor's stronger consensus rating and higher possible upside, research analysts clearly believe Ulta Beauty is more favorable than Deckers Outdoor.
Ulta Beauty has higher revenue and earnings than Deckers Outdoor. Ulta Beauty is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.
90.4% of Ulta Beauty shares are owned by institutional investors. Comparatively, 97.8% of Deckers Outdoor shares are owned by institutional investors. 0.3% of Ulta Beauty shares are owned by insiders. Comparatively, 0.7% of Deckers Outdoor shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
In the previous week, Deckers Outdoor had 6 more articles in the media than Ulta Beauty. MarketBeat recorded 22 mentions for Deckers Outdoor and 16 mentions for Ulta Beauty. Deckers Outdoor's average media sentiment score of 0.84 beat Ulta Beauty's score of 0.48 indicating that Ulta Beauty is being referred to more favorably in the media.
Ulta Beauty has a beta of 1.3, indicating that its share price is 30% more volatile than the S&P 500. Comparatively, Deckers Outdoor has a beta of 1.01, indicating that its share price is 1% more volatile than the S&P 500.
Deckers Outdoor has a net margin of 17.57% compared to Deckers Outdoor's net margin of 11.52%. Deckers Outdoor's return on equity of 61.64% beat Ulta Beauty's return on equity.
Ulta Beauty received 89 more outperform votes than Deckers Outdoor when rated by MarketBeat users. Likewise, 69.45% of users gave Ulta Beauty an outperform vote while only 69.45% of users gave Deckers Outdoor an outperform vote.
Summary
Ulta Beauty beats Deckers Outdoor on 11 of the 19 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding DECK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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