THG vs. AO, BOO, ASC, ROO, JET, WOSG, DAL, JDW, CRN, and DOCS
Should you be buying THG stock or one of its competitors? The main competitors of THG include AO World (AO), boohoo group (BOO), ASOS (ASC), Deliveroo (ROO), Just Eat Takeaway.com (JET), Watches of Switzerland Group (WOSG), Dalata Hotel Group (DAL), J D Wetherspoon (JDW), Cairn Homes (CRN), and Dr. Martens (DOCS). These companies are all part of the "consumer cyclical" sector.
THG (LON:THG) and AO World (LON:AO) are both small-cap consumer cyclical companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, valuation, analyst recommendations, media sentiment, risk, community ranking, dividends, profitability and institutional ownership.
AO World has a net margin of 2.40% compared to THG's net margin of -12.14%. AO World's return on equity of 26.13% beat THG's return on equity.
AO World received 308 more outperform votes than THG when rated by MarketBeat users. Likewise, 64.03% of users gave AO World an outperform vote while only 60.38% of users gave THG an outperform vote.
41.2% of THG shares are held by institutional investors. Comparatively, 55.3% of AO World shares are held by institutional investors. 33.4% of THG shares are held by company insiders. Comparatively, 48.1% of AO World shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.
AO World has lower revenue, but higher earnings than THG. THG is trading at a lower price-to-earnings ratio than AO World, indicating that it is currently the more affordable of the two stocks.
In the previous week, THG and THG both had 5 articles in the media. THG's average media sentiment score of 0.21 beat AO World's score of 0.19 indicating that THG is being referred to more favorably in the media.
THG currently has a consensus price target of GBX 71.17, suggesting a potential upside of 11.81%. AO World has a consensus price target of GBX 82.50, suggesting a potential downside of 23.33%. Given THG's higher possible upside, research analysts clearly believe THG is more favorable than AO World.
THG has a beta of 2.41, meaning that its stock price is 141% more volatile than the S&P 500. Comparatively, AO World has a beta of 0.92, meaning that its stock price is 8% less volatile than the S&P 500.
Summary
AO World beats THG on 13 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding THG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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