TTD vs. BIDU, PINS, ZM, SNAP, A, AME, DDOG, SMCI, STM, and MSCI
Should you be buying Trade Desk stock or one of its competitors? The main competitors of Trade Desk include Baidu (BIDU), Pinterest (PINS), Zoom Video Communications (ZM), Snap (SNAP), Agilent Technologies (A), AMETEK (AME), Datadog (DDOG), Super Micro Computer (SMCI), STMicroelectronics (STM), and MSCI (MSCI). These companies are all part of the "computer and technology" sector.
Trade Desk (NASDAQ:TTD) and Baidu (NASDAQ:BIDU) are both large-cap computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, analyst recommendations, institutional ownership, media sentiment, profitability, community ranking, risk, earnings and dividends.
Trade Desk has a beta of 1.5, suggesting that its share price is 50% more volatile than the S&P 500. Comparatively, Baidu has a beta of 0.68, suggesting that its share price is 32% less volatile than the S&P 500.
Baidu has a net margin of 15.09% compared to Trade Desk's net margin of 9.19%. Baidu's return on equity of 9.41% beat Trade Desk's return on equity.
Baidu received 847 more outperform votes than Trade Desk when rated by MarketBeat users. Likewise, 76.00% of users gave Baidu an outperform vote while only 75.66% of users gave Trade Desk an outperform vote.
67.8% of Trade Desk shares are owned by institutional investors. 10.2% of Trade Desk shares are owned by insiders. Comparatively, 16.7% of Baidu shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Trade Desk presently has a consensus price target of $89.75, suggesting a potential upside of 5.92%. Baidu has a consensus price target of $171.64, suggesting a potential upside of 70.75%. Given Baidu's stronger consensus rating and higher possible upside, analysts clearly believe Baidu is more favorable than Trade Desk.
Baidu has higher revenue and earnings than Trade Desk. Baidu is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.
In the previous week, Baidu had 6 more articles in the media than Trade Desk. MarketBeat recorded 20 mentions for Baidu and 14 mentions for Trade Desk. Trade Desk's average media sentiment score of 1.15 beat Baidu's score of 0.65 indicating that Trade Desk is being referred to more favorably in the media.
Summary
Baidu beats Trade Desk on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding TTD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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