BRDS vs. HOG, FOXF, LVWR, LOBO, EZGO, ZAPP, JZXN, DCFCQ, ZEV, and RACE
Should you be buying Bird Global stock or one of its competitors? The main competitors of Bird Global include Harley-Davidson (HOG), Fox Factory (FOXF), LiveWire Group (LVWR), Lobo EV Technologies (LOBO), EZGO Technologies (EZGO), Zapp Electric Vehicles Group (ZAPP), Jiuzi (JZXN), Tritium DCFC (DCFCQ), Lightning eMotors (ZEV), and Ferrari (RACE).
Bird Global (NYSE:BRDS) and Harley-Davidson (NYSE:HOG) are both auto/tires/trucks companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, analyst recommendations, institutional ownership, media sentiment, profitability, community ranking, risk, earnings and dividends.
85.1% of Harley-Davidson shares are owned by institutional investors. 29.7% of Bird Global shares are owned by insiders. Comparatively, 0.9% of Harley-Davidson shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Harley-Davidson has higher revenue and earnings than Bird Global. Bird Global is trading at a lower price-to-earnings ratio than Harley-Davidson, indicating that it is currently the more affordable of the two stocks.
In the previous week, Harley-Davidson had 6 more articles in the media than Bird Global. MarketBeat recorded 6 mentions for Harley-Davidson and 0 mentions for Bird Global. Harley-Davidson's average media sentiment score of 0.78 beat Bird Global's score of 0.00 indicating that Harley-Davidson is being referred to more favorably in the news media.
Bird Global has a beta of 2.53, suggesting that its share price is 153% more volatile than the S&P 500. Comparatively, Harley-Davidson has a beta of 1.47, suggesting that its share price is 47% more volatile than the S&P 500.
Harley-Davidson received 901 more outperform votes than Bird Global when rated by MarketBeat users. Likewise, 66.13% of users gave Harley-Davidson an outperform vote while only 7.14% of users gave Bird Global an outperform vote.
Harley-Davidson has a net margin of 11.03% compared to Bird Global's net margin of -54.42%. Harley-Davidson's return on equity of 19.48% beat Bird Global's return on equity.
Harley-Davidson has a consensus price target of $46.43, suggesting a potential upside of 35.12%. Given Harley-Davidson's higher possible upside, analysts clearly believe Harley-Davidson is more favorable than Bird Global.
Summary
Harley-Davidson beats Bird Global on 15 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BRDS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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