10 Slow and Steady Stocks to Own in Any Market - 6 of 10

 
 

#6 - Starbucks Corporation (NASDAQ:SBUX)

Starbucks Corporation (NASDAQ: SBUX) - Has Starbucks really become a slow and steady stock? Yes, and with good reason. Starbucks is one of the leaders in multi-channel marketing. Their name is still synonymous with their sector, and despite more competitors entering the space, the company still benefits from one of the best loyalty programs in the industry. If you’re looking for another big reason, think China where Starbucks enjoys a large market share. And a story that may not be drawing as much attention as it should is that, as a consumer discretionary stock, Starbucks tends to do well when consumer wages increase. That’s been the case recently – a data point that was not reflected in their recent earnings statements. That means more customers may be willing to add a latte or two to their daily routine and with improvements in their mobile app and in-store experience, Starbucks can be well positioned to capture these dollars. And keep in mind, although their earnings have disappointed for a couple of years, their stock has still comfortably outperformed the S&P 500. They also have the resources to entice shareholder dollars through both stock buybacks and a dividend yield that recently jumped 20%.

About Starbucks

Starbucks Corporation, together with its subsidiaries, operates as a roaster, marketer, and retailer of coffee worldwide. The company operates through three segments: North America, International, and Channel Development. Its stores offer coffee and tea beverages, roasted whole beans and ground coffees, single serve products, and ready-to-drink beverages; and various food products, such as pastries, breakfast sandwiches, and lunch items. Read More 
Current Price
$74.63
Consensus Rating
Hold
Ratings Breakdown
9 Buy Ratings, 16 Hold Ratings, 0 Sell Ratings.
Consensus Price Target
$98.09 (31.4% Upside)

 

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