Lojas Renner S.A. is Brazil’s leading department store chain, specializing in apparel, accessories, cosmetics and home goods. The company operates multiple retail formats, including its flagship Renner stores, the home décor brand Camicado, the youth-focused Youcom chain and the plus-size women’s fashion line Ashua. Renner’s product mix encompasses private label and third-party brands across men’s, women’s and children’s segments, supported by an expanding cosmetic offering and a selection of household items. The company has invested in omnichannel capabilities, blending its physical network with a robust e-commerce platform and mobile app to serve a broad customer base.
Founded in the early 20th century by the Renner family, the business transitioned into a modern retail operation in the 1960s, opening its first department store in Porto Alegre. Over subsequent decades, Lojas Renner expanded rapidly, broadening its footprint throughout Brazil’s urban centers. The company went public on the Brazilian stock exchange in 1968 and has since maintained a focus on sustainable growth, leveraging data analytics and customer insights to refine its assortment and improve in-store and online experiences.
Today, Lojas Renner operates more than 650 physical stores across all regions of Brazil, with a smaller presence in neighboring Uruguay. Its digital channel serves customers nationwide, offering next-day delivery, in-store pickup and flexible return options. The retailer’s loyalty program enhances customer engagement by providing personalized promotions and installment payment solutions through its proprietary credit operations. Renner also emphasizes corporate social responsibility, committing to sustainable sourcing, waste reduction and community investment initiatives.
The company’s executive leadership team is headed by Chief Executive Officer William Thomas Rohlsen, who oversees strategy, operations and digital transformation efforts. Renner’s board includes experienced professionals in retail management, finance and sustainability, driving initiatives to integrate technology into supply chain processes and enhance the customer journey. Looking ahead, Lojas Renner remains focused on expanding its omnichannel capabilities, strengthening its private label portfolio and deepening its presence in Brazil’s growing consumer market.
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