Panache Beverage, Inc. (OTCMKTS: WDKA) is a consumer packaged goods company specializing in the development, production and marketing of premium ready-to-drink cocktails. The company’s flagship WDKA brand offers a range of mixologist-inspired flavors crafted with high-quality spirits and real fruit juices in a convenient on-the-go format. Panache Beverage is focused on capitalizing on the fast-growing ready-to-drink segment by delivering a superior taste experience tailored to today’s on-demand lifestyle.
The company’s core product lineup currently spans four signature cocktails, each expertly balanced for flavor and strength. Utilizing a proprietary blend of premium spirit bases, all-natural ingredients and minimalist sugar content, WDKA products are packaged in sleek cans designed to resonate with style-conscious consumers. Panache Beverage distributes its portfolio through a hybrid model encompassing e-commerce platforms, on-premise accounts and select retail partnerships across key U.S. markets, with ongoing efforts to expand its footprint regionally and nationally.
Headquartered in Miami, Florida, Panache Beverage was founded in 2020 in response to shifting consumer preferences toward ready-made premium beverages. Since launching its first offerings in 2021, the company has scaled production capabilities by securing co-packaging agreements and enhancing supply chain operations. A recent merger and subsequent OTC listing under the symbol WDKA have positioned Panache Beverage to pursue strategic growth initiatives, including new flavor introductions and targeted distribution agreements.
Panache Beverage’s leadership team is led by Chief Executive Officer Gregory Cohen, supported by executives with extensive backgrounds in beverage operations, marketing and finance. The board of directors comprises industry veterans with experience spanning multinational beverage corporations and consumer packaged goods. Building on its market insights and strategic partnerships, the company aims to strengthen brand awareness and drive long-term value in the expanding ready-to-drink cocktail category.
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