Laycee Kluin
Digital Marketing Strategist
Laycee focuses on brand storytelling, community engagement, and helping grow MarketBeat's presence across different channels. A big part of her role involves showcasing how MarketBeat is involved in the community and sharing the stories of who they are behind the brand.
What she enjoys most about MarketBeat is the freedom she has to try new things and keep learning. She's trusted to bring ideas forward, experiment, and see what works, which keeps her job interesting and helps her grow.
A lifelong Sioux Falls resident, Laycee graduated from the University of Sioux Falls with a B.A. in Media Studies and minors in Communications and Spanish. The culture at MarketBeat drew her in—she believes it's "a catalyst to keep challenging herself and her teammates to improve continuously."
Outside of work, Laycee is passionate about live music: "I love attending concerts and at this point I've lost count. I'm pretty much on a lifelong world tour; the only difference is the rock star is whoever's on stage." She buys "an overpriced band tee at almost every concert, hoping one day my daughter thinks my 'vintage concert tees' are the coolest thing ever."
You'll also find her wandering the aisles at Target, enjoying a slow morning at the farmer's market, or grabbing brunch or dinner with friends and family. She also enjoys hanging out with her husband, Jared, daughter, and their two dogs, Huey and Hyde, at local breweries.