Zeta Global (NYSE:ZETA) Stock Price Up 8% - Time to Buy?

Zeta Global Holdings Corp. (NYSE:ZETA - Get Free Report) shot up 8% during mid-day trading on Thursday . The company traded as high as $16.22 and last traded at $16.17. 6,335,206 shares traded hands during trading, an increase of 3% from the average session volume of 6,178,219 shares. The stock had previously closed at $14.97.

Analysts Set New Price Targets

Several equities research analysts have recently weighed in on the stock. Royal Bank Of Canada lowered their target price on shares of Zeta Global from $40.00 to $30.00 and set an "outperform" rating on the stock in a report on Monday, April 28th. The Goldman Sachs Group dropped their price objective on shares of Zeta Global from $27.00 to $16.00 and set a "neutral" rating for the company in a report on Monday, May 5th. Needham & Company LLC cut their target price on shares of Zeta Global from $43.00 to $25.00 and set a "buy" rating for the company in a research note on Friday, May 2nd. Truist Financial decreased their price target on Zeta Global from $42.00 to $34.00 and set a "buy" rating on the stock in a research report on Wednesday, April 16th. Finally, Canaccord Genuity Group cut their price objective on Zeta Global from $28.00 to $26.00 and set a "buy" rating for the company in a research report on Friday, May 2nd. Four equities research analysts have rated the stock with a hold rating and eleven have assigned a buy rating to the company's stock. According to data from MarketBeat.com, Zeta Global presently has an average rating of "Moderate Buy" and a consensus price target of $30.36.

Zeta Global Trading Up 6.3%

The company has a quick ratio of 3.33, a current ratio of 3.33 and a debt-to-equity ratio of 0.29. The company has a market cap of $3.75 billion, a P/E ratio of -54.87, a P/E/G ratio of 30.90 and a beta of 1.29. The business has a 50-day moving average price of $14.01 and a two-hundred day moving average price of $15.52.

Institutional Trading of Zeta Global

Several institutional investors and hedge funds have recently added to or reduced their stakes in ZETA. Proficio Capital Partners LLC bought a new position in shares of Zeta Global in the 4th quarter worth $192,000. Raymond James Financial Inc. bought a new position in Zeta Global during the fourth quarter worth about $10,652,000. Swiss National Bank grew its position in shares of Zeta Global by 20.6% during the 4th quarter. Swiss National Bank now owns 379,500 shares of the company's stock worth $6,827,000 after buying an additional 64,700 shares during the period. Cibc World Markets Corp bought a new stake in shares of Zeta Global in the 4th quarter valued at about $301,000. Finally, Xponance Inc. raised its position in shares of Zeta Global by 10.9% in the 4th quarter. Xponance Inc. now owns 13,897 shares of the company's stock valued at $250,000 after acquiring an additional 1,365 shares during the period. 87.75% of the stock is owned by institutional investors.

Zeta Global Company Profile

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.

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