Kubient, Inc. is a technology-driven advertising company specializing in AI-powered programmatic solutions for digital marketers and publishers. Through its proprietary platform, the company enables real-time bidding and automated media transactions across desktop, mobile, video and connected TV channels. By leveraging advanced algorithms and data analytics, Kubient seeks to optimize ad placements, improve targeting accuracy and enhance return on ad spend for brands, agencies and media owners.
Central to Kubient’s offering is its Blockchain Integrated Exchange (KBIEX), which provides transparent, secure and efficient programmatic trading while mitigating ad fraud through blockchain-enabled verification. The company’s identity resolution solution, known as AiDA (Artificial intelligence Data Analysis), supports privacy-compliant, cookieless audience segmentation and attribution. Combined with a data management platform that ingests and processes multiple first- and third-party data sources, these tools allow clients to build custom audience profiles and execute campaigns with greater precision and scale.
Founded in 2018 and headquartered in Carlsbad, California, Kubient went public in late 2020 via a merger with a special purpose acquisition company. The company primarily serves clients in North America but has been expanding its footprint into Europe and Asia-Pacific markets. Led by an executive team with extensive backgrounds in digital marketing, data science and software development, Kubient continues to invest in product innovation and strategic partnerships to address evolving privacy standards and the industry’s shift toward cookieless environments.
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