My Size, Inc. (NASDAQ:MYSE) is a technology company specializing in dimensioning and sizing solutions for the e-commerce, logistics and retail industries. The company develops software-based measurement tools that enable users to accurately determine the dimensions of packages or personal body measurements via smartphone or dedicated scanning devices. By automating manual measurement processes, My Size aims to reduce shipping costs, optimize warehouse operations and enhance customer experience through more precise sizing recommendations and fewer returns.
The company’s flagship offering, MySizeID, is a mobile application that leverages a smartphone’s built-in sensors and proprietary algorithms to capture accurate body measurements for online apparel shopping. Retailers and marketplaces can integrate MySizeID as a sizing recommendation engine to help consumers choose the correct garment size, thereby reducing costly returns. In parallel, My Size provides industrial dimensioning devices designed for distribution centers, carriers and third-party logistics providers; these solutions integrate with existing warehouse management systems to automate package measurement, boost throughput and minimize manual labor.
Founded in 2018 and headquartered in Israel, My Size has expanded its commercial footprint across North America and Europe through partnerships with major e-commerce platforms, parcel carriers and logistics firms. The company maintains a strong focus on research and development, holding multiple patents for its sensor-based measurement technology and AI-driven algorithms. Its lean operating model and strategic technology collaborations are aimed at accelerating innovation and broadening market adoption.
My Size is led by CEO and co-founder Eran Shir, who has overseen the company’s strategic direction since its inception. Under his leadership, My Size completed its Nasdaq listing and forged key partnerships to further embed its solutions within global e-commerce and logistics value chains. The company continues to advance its core technologies while scaling its offerings to meet growing demand for efficient, automated dimensioning and sizing in the digital economy.
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