Paramount Global (PARA) Competitors

Comcast (NASDAQ:CMCSA) and Paramount Global (NASDAQ:PARA) are both consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their risk, analyst recommendations, earnings, media sentiment, dividends, profitability, institutional ownership and valuation.

Do insiders and institutionals hold more shares of CMCSA or PARA?

84.3% of Comcast shares are held by institutional investors. Comparatively, 73.0% of Paramount Global shares are held by institutional investors. 1.3% of Comcast shares are held by company insiders. Comparatively, 0.4% of Paramount Global shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Which has more volatility and risk, CMCSA or PARA?

Comcast has a beta of 0.92, suggesting that its share price is 8% less volatile than the S&P 500. Comparatively, Paramount Global has a beta of 1.17, suggesting that its share price is 17% more volatile than the S&P 500.

Is CMCSA or PARA more profitable?

Comcast has a net margin of 18.44% compared to Paramount Global's net margin of -0.05%. Comcast's return on equity of 18.86% beat Paramount Global's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Comcast	18.44%	18.86%	6.24%
Paramount Global	-0.05%	4.51%	1.68%

Which has stronger valuation and earnings, CMCSA or PARA?

Comcast has higher revenue and earnings than Paramount Global. Paramount Global is trading at a lower price-to-earnings ratio than Comcast, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Comcast	$123.73B	0.96	$16.19B	$6.05	5.23
Paramount Global	$29.21B	0.26	-$6.19B	-$0.03	-371.97

Do analysts prefer CMCSA or PARA?

Comcast currently has a consensus price target of $40.73, indicating a potential upside of 28.61%. Paramount Global has a consensus price target of $11.70, indicating a potential upside of 4.85%. Given Comcast's stronger consensus rating and higher probable upside, equities analysts plainly believe Comcast is more favorable than Paramount Global.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Comcast	3 Sell rating(s)	11 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.41
Paramount Global	7 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	1.58

Does the media favor CMCSA or PARA?

In the previous week, Comcast had 5 more articles in the media than Paramount Global. MarketBeat recorded 72 mentions for Comcast and 67 mentions for Paramount Global. Comcast's average media sentiment score of 1.04 beat Paramount Global's score of 0.31 indicating that Comcast is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Comcast	49 Very Positive mention(s)	3 Positive mention(s)	11 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Positive
Paramount Global	15 Very Positive mention(s)	10 Positive mention(s)	25 Neutral mention(s)	3 Negative mention(s)	1 Very Negative mention(s)	Neutral

Is CMCSA or PARA a better dividend stock?

Comcast pays an annual dividend of $1.32 per share and has a dividend yield of 4.2%. Paramount Global pays an annual dividend of $0.20 per share and has a dividend yield of 1.8%. Comcast pays out 21.8% of its earnings in the form of a dividend. Paramount Global pays out -666.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Comcast has increased its dividend for 18 consecutive years and Paramount Global has increased its dividend for 1 consecutive years. Comcast is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Comcast beats Paramount Global on 18 of the 20 factors compared between the two stocks.