Bayerische Motoren Werke Aktiengesellschaft (OTCMKTS:BMWYY), commonly known as BMW Group, is a leading German automaker specializing in premium passenger vehicles, motorcycles and powertrain solutions. Its core activities encompass the design, development, manufacture and sale of luxury cars under the BMW, MINI and Rolls-Royce marques, as well as high-performance motorcycles through its BMW Motorrad division. Complementing its vehicle business, the company provides a range of financial and mobility services, including leasing, financing, insurance and fleet management, aimed at enhancing the overall customer experience.
BMW Group’s product portfolio reflects a broad spectrum of vehicle segments, from compact executive cars and sports sedans to luxury SUVs and electric vehicles. The company has accelerated its electrification strategy in recent years, launching a growing line‐up of battery‐electric and plug‐in hybrid models across its brands. In addition to its core automotive offerings, BMW Group invests in digital services and connected mobility solutions, leveraging data and technology to support car sharing, ride-hailing and vehicle-related software platforms.
Founded in 1916 as an aircraft engine manufacturer operating under the name Bayerische Flugzeugwerke, the company transitioned to automobile production in the late 1920s and adopted its current name in 1922. Headquartered in Munich, Germany, BMW Group has built a reputation for engineering excellence, advanced driver assistance systems and dynamic driving characteristics. Its century‐long history includes pioneering work in lightweight construction, turbocharging and sustainable manufacturing practices.
Operating through a global network of production and assembly facilities in Germany, the United States, China, the United Kingdom and several other countries, BMW Group serves markets across Europe, North America, Asia and beyond. Under the leadership of Chairman of the Board of Management Oliver Zipse, the company continues to pursue strategic initiatives in electrification, digitalization and new mobility services while maintaining its commitment to premium quality and innovation.
AI Generated. May Contain Errors.