DFI Retail Group is a pan-Asian retailer operating a diversified portfolio of supermarkets, convenience stores, health and beauty outlets, and home furnishings businesses. Formerly known as Dairy Farm International, the company traces its roots to Hong Kong in the 19th century and today is a member of the Jardine Matheson Group. DFI Retail Group’s ordinary shares are listed on the Hong Kong Stock Exchange, and its American depositary receipts trade over-the-counter in the United States under the symbol DFILF.
The company’s supermarket and hypermarket division comprises a range of household names, including Wellcome and Market Place by Jasons in Hong Kong, Giant and Mercató in Southeast Asia, Cold Storage in Malaysia and Singapore, as well as Hero Market in Indonesia. Through these banners, DFI Retail Group offers fresh produce, groceries, and general merchandise tailored to local consumer preferences.
DFI’s convenience store network features 7-Eleven outlets across Hong Kong, Macau, Mainland China and Taiwan, alongside Circle K locations in several Southeast Asian markets. Its health and beauty segment operates under the Mannings and Guardian brands, providing personal care, pharmaceutical and wellness products. In addition, the company holds regional franchise rights for the IKEA home furnishing brand in Hong Kong, Macau and Taiwan, and it has developed e-commerce platforms and digital solutions to support omni-channel retailing.
With more than 10,000 points of sale across Greater China and Southeast Asia, DFI Retail Group combines a deep understanding of local markets with a broad supply-chain network. Its ongoing investments in technology, sustainability and private-label development aim to enhance customer experience and operational efficiency across diverse retail formats.
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