Fubon Financial Holding Co., Ltd., trading over-the-counter in the U.S. under the symbol FUISF, is a diversified financial services group headquartered in Taipei, Taiwan. Established in 1961 by Tsai Wan-lin, the company has grown into one of the island’s leading financial conglomerates, offering a broad range of banking, insurance, securities, and asset management services.
Within its insurance division, Fubon underwrites both life and non-life policies, serving individual and corporate clients with products that include annuities, health coverage, and property and casualty insurance. The banking arm, anchored by Taipei Fubon Bank, provides retail and commercial banking solutions such as deposits, loans, trade finance, and treasury services. Through Fubon Securities, the group offers brokerage, underwriting, and financial advisory services, while its asset management subsidiary oversees mutual funds, discretionary mandates, and institutional portfolios.
Although its core operations are centered in Taiwan, Fubon Financial has expanded into Greater China—including Mainland China and Hong Kong—as well as selective markets in Southeast Asia and North America. This regional footprint supports cross-border investment opportunities and enables the group to serve multinational clients seeking access to Asian capital markets.
Over its six decades of growth, Fubon Financial has pursued both organic development and strategic acquisitions to strengthen its market position. The company is overseen by members of the founding Tsai family, with Tsai Hong-tu serving as chairman. Leveraging digital platforms and fintech partnerships, Fubon continues to invest in technology and innovation to enhance customer experience and maintain its competitive edge in the rapidly evolving financial landscape.
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