Meltwater (OTCMKTS:MWTRF) is a global software-as-a-service (SaaS) company specializing in media intelligence and social listening solutions. Its core offering enables organizations to monitor, analyze and engage with news and social media conversations in real time. By combining automated media monitoring with artificial intelligence–driven analytics, Meltwater helps clients track brand mentions, competitive activity and industry trends across traditional and digital channels.
The company’s platform features modules for social media monitoring, earned media management, press release distribution and influencer engagement. Users can access customizable dashboards, sentiment analysis and AI-generated insights to inform public relations strategies, marketing campaigns and customer experience initiatives. Meltwater’s suite also supports media outreach workflows, enabling PR teams to identify relevant journalists and track coverage outcomes from pitch through publication.
Founded in 2001 by Jørn Lyseggen in Oslo, Norway, Meltwater has grown through a combination of organic expansion and strategic acquisitions. The firm maintains offices in North America, Europe, Asia-Pacific and Latin America, serving a broad client base that includes corporations, government agencies and nonprofit organizations. Its global footprint helps multinational clients manage communications programs consistently across multiple regions and languages.
Headquartered in San Francisco, California, with significant operations in Oslo, Meltwater continues to invest in product innovation and AI capabilities. The company’s leadership team draws on deep expertise in media analytics, data science and enterprise software. Meltwater aims to deliver actionable insights that drive brand reputation, customer engagement and competitive advantage for organizations worldwide.
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