Puregold Price Club Inc. is one of the Philippines’ leading retail chains, operating a network of supermarkets and hypermarkets under a membership‐based model. The company serves both consumers and small business owners by offering bulk purchasing options alongside everyday grocery needs. Its retail formats range from full‐service hypermarkets to neighborhood supermarkets, catering to urban and provincial markets across Luzon, Visayas and Mindanao.
Puregold’s product assortment spans fresh produce, meat and seafood, dry groceries, household goods, health and beauty items, and general merchandise. The company supplements its in‐store offerings with a digital platform that enables online ordering and delivery services, as well as value-added services such as bills payment and electronic load top-ups. This integrated approach is designed to enhance customer convenience and drive repeated foot traffic across its estate.
Founded in 1998, Puregold has grown from a handful of outlets to several hundred stores nationwide. Its expansion strategy has focused on strategically locating large-format hypermarkets in key commercial districts while maintaining a strong presence in residential neighborhoods through smaller supermarket formats. The company’s growth has been underpinned by investments in supply chain optimization, vendor partnerships and technology enhancements to support inventory management and customer engagement.
Puregold Price Club Inc. is led by a board chaired by Lucio S. Co, with an executive management team responsible for day-to-day operations and strategic initiatives. The company also maintains a presence in the United States through an American Depositary Receipt (ADR) program, trading on the OTC Markets under the symbol PGCMF.
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