Propel Media, trading under the symbol PROM on the OTC Markets, operates as a specialized digital advertising network focused on mobile and connected devices. The company’s core business centers on helping app developers and brand advertisers monetize free-to-download apps through targeted advertising. Utilizing a proprietary technology stack, Propel Media aggregates opt-in users across a curated network of mobile applications and mobile web publishers, enabling advertisers to reach highly engaged audiences with personalized ad offerings.
The company’s suite of services includes campaign planning and management, real-time bidding, audience segmentation, and in-depth performance analytics. Propel Media supports both direct‐response and brand‐focused marketing objectives, offering user acquisition strategies, retargeting solutions, and cross-platform attribution tracking. By leveraging first-party data and partnerships with leading demand‐side platforms, the firm provides advertisers with end-to-end visibility into campaign performance and return on ad spend.
Founded in 2005 and headquartered in New York, Propel Media has grown from a boutique ad aggregation business into a global network serving key markets in North America, Europe, and the Asia-Pacific region. Over time, the company has expanded its footprint through strategic partnerships and technology integrations, embracing programmatic buying, video advertising formats, and advanced targeting capabilities. Propel Media’s historical milestones include the launch of its self-serve console and the introduction of machine-learning algorithms designed to optimize ad delivery in real time.
Propel Media is led by a seasoned executive team with extensive backgrounds in digital media, technology, and finance. Its leadership has held senior roles at major online platforms and advertising agencies, guiding the company’s product innovation and market expansion. Together, the team continues to refine Propel Media’s offerings to meet evolving advertiser needs and the dynamic mobile ecosystem.
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