Sleep Country Canada (OTCMKTS:SCCAF) is a leading specialty retailer of mattresses, bedding and sleep accessories in Canada. Since its founding in 1994 by Christine Magee, Stephen K. Gunn and Gordon Lownds, the company has built a reputation for quality products and customer-focused service. The retailer operates a network of company-owned stores that offer an extensive selection of mattresses from well-known brands alongside private-label lines, complemented by pillows, duvets and other bedding essentials designed to enhance sleep comfort.
In addition to its in-store experience, Sleep Country Canada maintains an e-commerce platform that allows customers to research products, compare features and place orders online, with home delivery and installation services handled by its own logistics teams. The company differentiates itself through value-added services such as sleep trial guarantees, flexible financing options and professional sleep consultations provided by trained staff. Over the years, Sleep Country Canada has introduced innovations like proprietary mattress designs and strategic partnerships with sleep technology firms to expand its product portfolio.
With a presence in all major Canadian provinces, Sleep Country Canada operates over 250 retail outlets along with regional distribution centres that support efficient inventory management and customer delivery. Its eastern and western distribution hubs ensure timely replenishment of popular lines, while localized store formats cater to urban and suburban markets alike. The company continually evaluates expansion opportunities in key metropolitan areas to strengthen its national footprint.
Under the leadership of Chief Executive Officer Dave Friesema, who succeeded co-founder Christine Magee in 2021, Sleep Country Canada has continued to focus on operational excellence and brand building. The executive team, composed of seasoned retail and supply-chain professionals, drives strategic initiatives aimed at enhancing customer satisfaction and capturing market share in Canada’s competitive sleep products sector.
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