Cervus Equipment Corporation engages in the sale, after-sale service, and maintenance of agricultural, transportation, and industrial equipment. It operates through three segments: Agricultural, Transportation, and Industrial Equipment. The Agricultural segment offers tractors, combine harvesting equipment, tillage, seeding, nutrient management and soil preparation machinery, sprayers, hay and forage equipment, material handling, integrated agricultural systems technology, precision agricultural irrigation equipment and supplies, lawn and garden tractors, compact utility tractors, zero-turn radius and front mowers, and utility vehicles; and associated implements for mowing, tilling, snow and debris handling, aerating, and other turf applications. As of December 31, 2018, this segment consisted of interests in 36 John Deere dealership locations with 15 in Alberta, 5 in Saskatchewan, 1 in British Columbia, 9 in New Zealand, and 6 in Australia. The Transportation segment sells and services road conventional, vocational, and medium-duty pick-up and delivery trucks. This segment had 19 dealerships with 4 Peterbilt truck dealerships and 1 collision repair center operating in Saskatchewan, and 12 full service Peterbilt truck dealerships and 2 parts and service centers operating in Ontario. The Industrial Equipment segment sells cushion tire forklifts, electric forklifts, multi directional forklifts, narrow aisle forklifts, pneumatic tire forklifts, power stackers, rough terrain forklifts, heavy forklifts, sweepers and scrubbers, telescopic handlers, aerial work platforms, side loaders, and drop deck trailers from brands, such as Sellick, Clark, Doosan, JLG, and Baumann; and provides storage and racking equipment for warehousing, operator training, and preventative maintenance. This segment had 8 dealership locations with 5 operating in Alberta, 2 operating in Saskatchewan, and 1 operating in Manitoba. The company was founded in 2003 and is headquartered in Calgary, Canada.
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