High Tide (NASDAQ:HITI) Inc, trading on the NASDAQ under the symbol HITI, is a vertically integrated cannabis lifestyle retailer and consumer packaged goods distributor. Founded in 2009 and headquartered in Edmonton, Alberta, the company operates a multi-channel business model that spans brick-and-mortar retail stores, an e-commerce platform, and a wholesale distribution network. High Tide’s retail banners, including Canna Cabana and Funkyweed, offer consumers a range of cannabis accessories, glassware, vaporizers, pre-rolls and lifestyle apparel, while its distribution division supplies licensed cannabis producers and retailers with branded products and packaging solutions.
Beyond its retail footprint, High Tide has cultivated a portfolio of proprietary brands and partnerships. Through in-house labels such as Cheech & Chong’s and Boo Boo Goo, the company delivers a curated selection of smoking supplies and accessories. Its e-commerce operations, enhanced by the acquisition of leading online headshops, serve both recreational and medical cannabis users across North America. The wholesale segment further extends High Tide’s reach by providing supply-chain services, including inventory management, order fulfillment and logistics support to hundreds of retail locations.
Geographically, High Tide’s core market is Canada, with dozens of stores operating under multiple brand names in provinces from British Columbia to Ontario. The company has also leveraged strategic acquisitions to establish a presence in key U.S. markets, incorporating online platforms and distribution hubs that cater to a growing American customer base. Looking ahead, High Tide is exploring expansion opportunities in select international jurisdictions where regulatory frameworks support cannabis accessory sales and distribution.
Under the leadership of President and CEO Raj Grover, High Tide has pursued an acquisition-driven growth strategy complemented by ongoing investments in technology and supply-chain efficiencies. The executive team and board bring extensive experience in retail operations, regulatory compliance and consumer goods marketing, positioning the company to capitalize on evolving market dynamics and shifting consumer preferences within the global cannabis ecosystem.