Endeavor Group (NYSE:EDR) is a global entertainment, sports and content company that specializes in talent representation, live events, media rights management and content production. The firm traces its roots to the founding of William Morris Endeavor (WME) in 1995 and expanded significantly through the 2013 acquisition of IMG, a leading producer of sports events and talent management. In 2017, the combined entity rebranded as Endeavor to reflect its diversified presence across the entertainment and sports industries.
Endeavor’s core operations are organized around four primary segments. In talent representation, Endeavor’s agencies represent artists, athletes and public figures, providing contract negotiation, branding and marketing services. The live events division produces and promotes events across sports, music and live entertainment, with marquee properties including mixed martial arts and professional wrestling. The rights management arm acquires, markets and distributes media rights for leagues, teams and tournament organizers, while the content production group develops and distributes original television, film and digital content through partnerships with broadcasters and streaming platforms.
Operating in over 30 offices worldwide, Endeavor serves clients and audiences across North America, Europe, Asia Pacific and Latin America. The company leverages its global footprint to deliver integrated solutions to rights holders, venues, brands and media partners, offering expertise in sponsorship activation, fan engagement and digital distribution. This network enables Endeavor to tap emerging markets and deliver cross‐border opportunities for talent and rights holders alike.
Led by Co-Chief Executive Officers Ari Emanuel and Patrick Whitesell, Endeavor maintains a leadership team with extensive experience in entertainment, sports marketing and media. The board of directors includes industry veterans and independent directors who guide the firm’s strategic vision and governance. Endeavor continues to pursue growth through strategic partnerships, acquisitions and organic expansion, aiming to connect talent, fans and brands in innovative ways.
