Alkaline Water (NASDAQ:WTER) Company, Inc. produces and markets alkaline bottled drinking water under its flagship brand Alkaline88. The company’s core offering is pH 8.8 purified water, processed through a multi-step filtration and alkalization system designed to deliver consistent taste and elevated mineral content. Over time, the product lineup has grown to include flavored variations as well as sparkling options, catering to a wide spectrum of consumer preferences in the premium bottled water segment.
Beyond its signature water products, the company has expanded into specialty formulations such as Alkaline88 Pet, which targets animal hydration, and convenient single-serve packaging for on-the-go consumption. Research and development efforts have focused on enhancing shelf stability, taste profile, and packaging innovations to maintain product differentiation in a crowded market, while also exploring new ingredient profiles that align with health and wellness trends.
Alkaline Water Company distributes its products primarily in the United States through relationships with major grocery chains, convenience stores, mass merchandisers, and e-commerce platforms. The company has also extended its reach into select international territories, including Canada and parts of the Middle East, by partnering with regional distributors to establish localized supply chains. These strategic alliances have facilitated broader retail penetration and brand visibility across multiple sales channels.
Founded in 2012 and headquartered in Scottsdale, Arizona, the company is led by Chief Executive Officer Daniel Lind. The senior management team comprises executives responsible for operations, sales and marketing, and finance. Under this leadership, Alkaline Water Company continues to pursue growth through product innovation, distribution expansion, and targeted brand-building initiatives aimed at solidifying Alkaline88’s position in the value-added bottled water category.
