Topgolf Callaway Brands (NYSE:MODG) plc (NYSE: MODG) is a leading global sports and entertainment company formed through the merger of Callaway Golf Company and Topgolf Entertainment Group in July 2022. The company combines Callaway’s heritage in golf equipment design and manufacturing with Topgolf’s innovative, technology-driven entertainment venues. Topgolf Callaway Brands serves a diverse audience of golf enthusiasts, casual players and social visitors, offering experiences that span both competitive sport and leisure activities.
Under the Callaway Golf brand, the company develops and markets a broad portfolio of premium golf clubs, balls, accessories and apparel. Leveraging advanced materials science and proprietary club-fitting systems, Callaway designs products for golfers of all skill levels. The brand also includes Odyssey putters and other specialty lines, alongside digital tools and services that help players optimize performance, such as the Callaway Performance Institute and mobile swing-analysis apps.
The Topgolf segment operates more than 80 venues worldwide, combining high-tech driving ranges with interactive scoring systems, climate-controlled hitting bays and full-service food and beverage offerings. Each venue supports private events, corporate outings and league play, and features golf lessons, club fitting and boutique retail. Topgolf’s loyalty program and mobile platform enhance customer engagement through rewards, event booking and social connectivity.
With headquarters in Dallas, Texas, Topgolf Callaway Brands serves markets across the United States, United Kingdom, Australia, Mexico, Germany, the United Arab Emirates and beyond. Callaway Golf traces its origins to 1982, when Ely Callaway founded the company, while the first Topgolf venue opened in 2000 in Watford, England. Chip Brewer, former CEO of Callaway Golf, leads the combined company as CEO, driving growth through product innovation and venue expansion in core and emerging markets.
