Chris Hulls
Co-Founder, CEO & Executive Director at Life360
The small team joining us from Phanteks brings a wealth of AI expertise that will help us accelerate our vision for targeting, measuring and delivering unique and high performing ad formats at scale, all leveraging Life360's unique first party data. As we nurture multiple new product lines, including pets and ads, we expect an increase in seasonality and we plan to make significant upfront investments that will strengthen our growth in subsequent years. This effect is particularly pronounced in pet tracking where hardware sales will function as an acquisition vehicle for our subscription product. As Tile becomes a more core part of the Light three sixty experience, we are continuing to lean into hardware as a key part of our subscription ecosystem and will trade off hardware revenue for increased adoption. With that, let's turn to our 2025 outlook, which includes the following: consolidated revenue of $450,000,000 to $480,000,000 subscription revenue of $350,000,000 to $360,000,000 hardware revenue of $45,000,000 to $55,000,000 other revenue, which includes partnerships and advertising of $55,000,000 to $65,000,000 and positive adjusted EBITDA of $65,000,000 to $75,000,000 inclusive of an initial $8,000,000 investment in the 2025 launch of our pet tracking initiative.