Phunware (NASDAQ:PHUN) (NASDAQ:PHUN) is a provider of multiscreen as a service (MaaS) software and services, headquartered in Austin, Texas. Founded in 2009, the company delivers a cloud-based platform that enables enterprises to manage, monetize and engage users across mobile, tablet and connected devices. Phunware’s offerings include a suite of APIs, software development kits (SDKs) and analytics tools designed to support brand marketing, location-based services, digital advertising and data-driven decision making for global organizations.
The Phunware Multiscreen Cloud platform integrates core capabilities such as mobile wallet integration, push notifications, in-app advertising, real-time location tracking and geofencing. Through its software modules, clients can design and deploy personalized campaigns, gather behavioral insights, optimize in-app experiences and measure ROI. Phunware’s Advertising Cloud further enhances omnichannel engagement by connecting first- and third-party data to programmatic ad exchanges, allowing marketers to orchestrate targeted media buys and audience segmentation at scale.
Over the years, Phunware has expanded its reach to serve a diverse range of industries, including consumer packaged goods, sports and entertainment venues, healthcare providers, government agencies and retail chains. The company operates on an international basis, working with partners and customers across North America, Europe, Asia-Pacific and Latin America. Its platform has been employed at large-scale events and venues—such as stadiums, trade shows and public spaces—to deliver personalized navigation, content delivery and promotional offerings to attendees in real time.
Leadership at Phunware consists of co-founders and co-CEOs Alan Knitowski and Dave Altavilla, who bring extensive experience in mobile engineering, product development and digital strategy. The management team emphasizes continuous innovation in emerging technologies, such as machine learning and augmented reality, to enhance user engagement and unlock new revenue streams for clients. Phunware’s strategic focus remains on growing its MaaS ecosystem through technology partnerships, platform enhancements and expansion into new markets.
