Nomad Foods Q1 2025 Earnings Report

Nomad Foods EPS Results

• Actual EPS: $0.37
• Consensus EPS: $0.41
• Beat/Miss: Missed by -$0.04
• One Year Ago EPS: $0.37

Nomad Foods Revenue Results

• Actual Revenue: $822.31 million
• Expected Revenue: $769.39 million
• Beat/Miss: Beat by +$52.93 million
• YoY Revenue Growth: -3.00%

Nomad Foods Announcement Details

• Quarter: Q1 2025
• Date: 5/8/2025
• Time: Before Market Opens
• Conference Call Date: Thursday, May 8, 2025
• Conference Call Time: 8:30AM ET

Nomad Foods (NYSE:NOMD), together with its subsidiaries, manufactures, markets, and distributes a range of frozen food products in the United Kingdom and internationally. The company offers frozen fish products, including fish fingers, coated fish, and natural fish; ready-to-cook vegetable products, such as peas and spinach; and frozen poultry and meat products comprising nuggets, grills, and burgers. It also provides meal products that include ready-to-cook noodles, pasta, lasagna, pancakes, and other ready-made meals; ice creams, such as in-home and out-of-home ice creams; and other products consisting of soups, pizzas, bakery goods, and meat substitutes. The company sells its products to supermarkets and food retail chains primarily under the Birds Eye, Green Cuisine, iglo, Findus, Aunt Bessie's, Goodfella's, Frikom, Ledo, La Cocinera, and Belviva brand names. Nomad Foods Limited was founded in 2014 and is headquartered in Feltham, the United Kingdom.

Nomad Foods Q1 2025 Earnings Call Transcript

Key Takeaways

• Nomad Foods reported Q1 net revenues of €760 m, down 3% (3.6% organically) as stronger retail sell-through (+0.2%) was offset by broader European retailer inventory destocking.
• The company expanded gross margin by 90 bps to 27.8% and increased A&P spend double-digit via supply-chain savings and leaner overheads, but saw adjusted EBITDA fall 1.8% and adjusted EPS decline 5.4%.
• In Q1 the firm returned €74 m to shareholders—€49 m in share buybacks and €25 m in dividends—a 152% increase versus last year, supported by robust cash flow.
• Full-year 2025 guidance has been revised to 0–2% organic sales growth, 0–2% adjusted EBITDA growth, and 2–6% EPS growth, as management plans targeted pricing to offset modestly higher input costs, while maintaining >90% free cash flow conversion.
• Management remains confident in the long-term strength of the European frozen category—outpacing overall food—and will invest behind “Must Win Battles,” notably the fish portfolio, with new advertising, merchandising, product renovation and innovations like the Captain’s Discovery line and Fish Bar sub-brand.

Presentation

[Operator]

Good day, ladies and gentlemen, and welcome to the Nomad Foods First Quarter twenty twenty five Conference Call. At this time, all participants are in the listen only mode. A question and answer session will follow the formal presentation. Please note that this conference is being recorded. I would now like to turn the conference over to Mr.

[Operator]

Jason English, Head of Investor Relations. Please go ahead.

[Jason English, Interim Head of Investor Relations at Nomad Foods]

Hello, and welcome to Nomad Foods' first quarter twenty twenty five earnings call.

[Jason English, Interim Head of Investor Relations at Nomad Foods]

I am Jason English, Head of

[Jason English, Interim Head of Investor Relations at Nomad Foods]

Investor Relations, and I'm joined on the call by Stefan Deschmacher, our CEO and Ruben Baldeau, our CFO. By now, everyone should have access to the earnings release for the period ended 03/31/2025 that was published at approximately 06:45AM Eastern Time. The press release and investor presentation are available on Nomad Foods' website at nomadfoods.com. This call is being webcast and a replay will be available on the company's website. This conference call will include forward looking statements that are based on our view of the company's prospects, expectations and intentions at this time.

[Jason English, Interim Head of Investor Relations at Nomad Foods]

Actual results may differ due to the risks and uncertainties, which are discussed in our press release, our filings with the SEC and our investor presentation, which includes cautionary language. We will discuss non IFRS financial measures during the call today. These non IFRS financial measures should not be considered replacement for and should be read together with IFRS results. Users can find the IFRS to non IFRS reconciliations within our earnings release and in the appendices at the end of the slide presentation available on our website. Please note that certain financial information within this presentation represents adjusted figures for the first quarter of twenty twenty four and 2025.

[Jason English, Interim Head of Investor Relations at Nomad Foods]

Adjusted figures have been adjusted primarily for when applicable share based payment expenses and related employer payroll taxes, exceptional figures and foreign currency translation charges or gains. Unless otherwise noted, comments from here on refer to those adjusted numbers. With that, I will hand over to Stefan.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Thank you, Jason. Nomad Foods has now entered its tenth year as a public company, and the environment in which we celebrate our tenth anniversary is so far proving to be anything but boring. The good news is that we have built a resilient organization and portfolio that is willing to weather the current economic environment. Our leading brands remained healthy and, as I will illustrate in a few moments, category in Europe is strong. Furthermore, I remain confident in our strategy.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Our commercial flywheel is spinning at a good rate, producing attractive innovation, impactful merchandising and compelling advertising. And while performance can be choppy month to month or even quarter to quarter, I think you will agree that the trend line of our underlying improvement highlights the strength of our business model. And with that, let me turn my attention to results on Slide three. Our retail sell through rose modestly in the quarter, which was in line with expectations. Recall last quarter that we guided to a slower start to the year, given the timing of our growth initiatives as well as the later Easter this year.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

This largely played out as expected. And I'm pleased that the organization was able to deliver another quarter of gross margin expansion. This, as well as overhead savings that we are just now beginning to realize, helped fund a double digit increase in A and P this quarter. And our strong cash flow has allowed us to continue returning cash to shareholders and reinvest in our business. In fact, in the first quarter, we repurchased EUR 49,000,000 of shares and paid our EUR 25,000,000 of dividends.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

This collective EUR 74,000,000 in the first quarter marks a 152% increase versus what we returned to shareholders in the first quarter last year. We have a lot to celebrate, but at the same time, I recognize that our industry is facing headwinds to overcome. Our net sales, for example, lagged our sales through by a larger negative than expected amount in the first quarter as we see greater than expected retail inventory destocking across Europe. Meanwhile, we are seeing some increased value seeking behavior by consumers and our input cost outlook has modestly increased. We will offset this cost pressure with targeted pricing as we have successfully done in the past, but these increases will take time to fully implement.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

And rather than curtail investment to mitigate some of these headwinds, we continue to invest behind our brands and products for the long term health of our business. Based on these factors, we believe it is prudent to lower our full year organic revenue, adjusted EBITDA and adjusted EPS growth ranges for the full year 2025. Ruben will share more details on the quarter and full year outlook in a few minutes. I do not want this nature of volatility in retailer inventory destocking to detract from the bigger picture. As you have heard us say before, we have a category in portfolio advantage that positions us for long term success.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

As you can see on Slide four, the frozen category in Europe remains healthy. Growth for the category slowed in 2024, but it has recently accelerated driven by improved volume and value gains and is once again outpacing the overall food market. We expect the category growth in the near term to remain choppy, especially in markets like The UK, where industry wide promotional activity is being reduced to offset inflation. But we do believe the category's outperformance versus the overall food industry is a long term dynamic. The frozen category has outgrown the overall food industry by nearly one percentage point over the past decade, and we are happy to see it resuming its leadership position.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

The category continues to benefit from the secular trends of convenience, sustainability, value, and great tasting food. In fact, with the adoption of air fryers, we are increasingly able to deliver restaurant quality food from the freezer with lower preparation times and higher consumer satisfaction than prior preparation methods, while saving consumers substantial money relative to the restaurants alternative. We are excited about the long term growth opportunity in our category, and we especially appreciate how our portfolio is positioned within it. As a reminder, two thirds of our revenue is generated from lean proteins and vegetables, and 94% of our UK and Western Europe revenue is generated from products deemed a healthy meal choice by the UK government. We believe we are well positioned to meet consumers' evolving nutritional needs.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

We believe this portfolio advantage, combined with our effective strategy and go to market playbook, was a key contributor to the improved market share performance we achieved over the last six months of 2024, as you can see on Slide five. These share gains have stalled in the first quarter of twenty twenty five, but this was largely as expected. As I mentioned earlier, many of our key growth initiatives are scheduled to begin the second quarter. These initiatives are centered around our mushroom battles, especially fish, while our investment behind our growth platforms has continued at a steady pace. And that investment is paying off.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Net sales for growth platforms rose 36% year over year in the first quarter. Chicken remains a success story for us, and the team has also delivered impressive wins in other categories. In The UK, for example, we now have a nearly 2% share of the frozen ship market versus 0% this time last year. In Germany, we have doubled our retail sales of prepared meals year on year in the first quarter. We will continue to invest behind these growth platforms to keep our momentum going, but at the same time, we will not lose focus on our Must Win Battles.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

So let's pivot to our acceleration plans behind our Must Win Battles. We have exciting plans to drive growth behind all our Must Win Battles, but I'm especially excited about the new news we have this year to grow our core fish portfolio. Fish is critical to our success. It accounts for a third of our revenue and is margin accretive. We are fortunate that this nutrition profile plays so well into the evolving consumer nutrition demands as a nutrient rich source of lean protein that tastes great.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

It is our job to ensure that it remains exciting and top of mind for consumers, and we have a fully integrated playbook designed to do just that. Starting with advertising. Later this year, we will be launching a new master brand advertising campaign that reinforces the taste appeal and positive nutrition profile of our frozen food brands. And of course, our fish portfolio will be one of the stars in the campaign. As these ads are airing, we will simultaneously be executing impactful merchandising activity to drive impulse purchase at retail, while ensuring the optimal value equation for consumers.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

And we are investing in our products. Renovation plays an important role. We are committed to always delivering the best quality and are currently investing in renovating our fish fingers to deliver more taste, more crunch, more delight. These new improved products will be running out through this year. Innovation is also a critical part of the plan, and we have a long history of developing better tasting, more appetizing offerings that are proven to drive consumer demand.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

We remain on track to increase our innovation as a percentage of sales ratio again in 2025, and fish is an important part of this plan. On Slide six, you can see the new Captain's discovery line that has recently launched in The UK. These products are anchored in flavor excitement and help us keep our portfolio modern with great tasting products and new varieties for consumers to spice up their dinner. Also on this slide, you can see our fish bar sub brand of products that we relaunched in Italy last year. Italy is an interesting case study for us.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

This time last year, the country management team was embarking on the same path that we are now pursuing across many markets. They sought to accelerate fish growth with a playbook very similar to what I have been describing. Our Italian team lead in with a fully integrated plan. Strong media investments was overlaid with impactful merchandising events that hits relevant price points while being integrated with thematic promotions such as our Playmobil event. And it was supported by both renovation and innovation behind our Fizz Bar sub brand.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

You can see some of these products on this slide. And results speak for themselves. Growth improved for both us and our categories. Retail sales for office products accelerated to 6% in Italy in the fourth quarter of last year and rose 9% in the first quarter of this year. And while we're gaining share, we're also supporting category growth, which is up 6% so far this year.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Fish bar has been a meaningful contributor to this growth, and the brand is helping us expand category consumption with offerings for snack or mini meal occasion. Occasions where fish and especially fish fingers has not historically been considered an attractive option. We are seeing the brand's buy rates among existing fish consumer grow, while at the same time, fish bar is attracting new consumers to the category. We are growing penetration with younger and higher income consumers. We are breathing new life and relevance into Fish Fingers in Italy, and I'm excited to see what we can accomplish in other markets this year.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

So while the environment is not easy and we are facing some headwinds, we have a lot to look forward to. We are confident that organic sales will return to growth beginning in the second quarter, and we expect to achieve profitable growth for the remainder of the year and beyond. With that, let me turn it to Ruben to take you through our results and outlook in more detail. Ruben?

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Thank you, Stefan, and good morning, everyone. Let me get right into the results. As you can see on Slide seven and eight, for the first quarter, reported net revenues decreased by 3% to €760,000,000 Organic sales declined 3.6%, with volume declining minus 3.7%, while price mix inflected into slight positive territory. Retail sell through though was slightly positive in the quarter at plus 0.2%, which means that our sell in led sell through by nearly four percentage points in the quarter. We believe that the later timing of Easter this year accounted for roughly one percentage point of the gap, and we expect to recover that in the second quarter.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

We attribute the remainder of the gap to retailer inventory destocking, which was greater than we had expected. We believe that retailers are likely to keep inventory levels at this now lower level. As a result, we do not expect to benefit from retailers building inventory backup in the future. Despite the top line deleverage in the quarter, we were pleased grow our gross margin by 90 basis points year on year to 27.8%. Productivity savings from our supply chain team contributed to the gross margin expansion, as did lapping a negative inventory revaluation headwind in the first quarter of twenty twenty four.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Moving down the P and L. Adjusted operating expenses rose 3% year on year in the first quarter. This was entirely driven by a double digit increase in A and P. In fact, our overhead expense modestly contracted year on year despite underlying inflation. Over the past two years, we have made meaningful investments in areas such as cybersecurity and revenue growth management capabilities.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

With these capabilities now established, we have begun to drive inefficiencies out of our overhead expenses. We were happy to see these efforts begin to drive returns this quarter. But despite these savings, our adjusted EBITDA decreased 1.8% year on year to 120,000,000, while adjusted EPS fell 5.4% to zero three five given the net sales contraction. Turning to cash flow on Slide nine. Higher working capital pressured free cash flow in the quarter, causing our adjusted free cash flow conversion ratio as a percentage of after tax profits to fall to 24%.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

The primary driver of the unfavorable working capital was higher finished goods inventories. We produced products for Easter in the quarter, but those did not ship until the second quarter. The greater than expected retailer inventory destocking also contributed to higher inventory levels, given the associated sales shortfall. Neither of these dynamics should have an impact on the full year cash flow. Turning to use of cash, as Stefan mentioned, we continue to return cash to shareholders.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

In the first quarter, we repurchased roughly EUR 49,000,000 of shares, while paying out slightly more than EUR 25,000,000 of dividends. The collective return of nearly EUR 75,000,000 was 152% higher than the first quarter of twenty twenty four. And last week, we declared a quarterly dividend of EUR 17, which is 13% higher than the same dividend last year. Turning to our guidance for 2025 on Slide 10. As I previously mentioned, we do not expect to recover the sales we lost in the first quarter due to retailer inventory destocking.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

In addition, the macro uncertainty has caused us to risk adjust our forecast further, especially in The UK, where the category is cycling a tough comparison in the second quarter and where we are seeing some down trading from consumers. As a result, we have lowered our full year organic sales growth outlook to 0% to 2% growth versus our prior outlook of 1% to 3% growth. On top of the lower sales outlook, we also now foresee slightly more cost pressure coming from some of our input costs. We expect to be able to offset much of these higher costs with incremental pricing. As those of you who have followed us for a while know, we have a long track record of successfully taking price to recover cost increases.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

We expect these increases will take time to implement and the cost price lag is likely to result in gross margin pressure in the near term. We have the flexibility within our P and L to offset the impact of the incremental cost pressure and slightly lower sales growth by curtailing some of our investments in our brands and product renovations, but we are focused on ensuring that we continue to invest in the long term health of our business. As a result, we are lowering our full year adjusted EBITDA guidance to zero plus 2% year on year growth from our prior outlook of plus 2% to 4% growth. The impact of the lower EBITDA outlook is partially offset at the EPS line by share repurchases. As a result, we have widened our EPS growth outlook at the low end, resulting in a range of plus 2% to 6% growth versus our prior outlook of plus 4% to 6% growth.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

This equates to €1.82 to €1.89 or 2.7 to €2.15 at recent exchange rates. Turning to free cash flow, we continue to expect a conversion ratio of 90% or greater as we expect the timing related headwinds to cash flow in the first quarter to reverse throughout the year. All in, while we face some incremental headwinds that we had not expected at the start of the year, we continue to feel good about the underlying health of our business. Our flywheel is working, and we have compelling and well funded marketing, merchandising, innovation and renovation plan scheduled for the remainder of the year. We expect these plans to drive resumed top line growth beginning in the second quarter and sustain improved momentum throughout the remainder of the year.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

While the macro environment has become increasingly uncertain, we believe that our updated outlook affords us the flexibility to navigate incremental headwinds should they arise. With that, I will now turn the call back to the operator to open the line for questions.

[Operator]

Thank you. We will now begin the question and answer session. The first question comes from Scott Marks with Jefferies. Please go ahead.

[Scott Marks, Equity Research Analyst at Jefferies]

Hey, good morning, guys. Thanks so much for taking our questions this morning.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Good

[Scott Marks, Equity Research Analyst at Jefferies]

Good morning. First question for me, the retailer destock that you mentioned, I know we've heard a lot about that, I think, here in The U. S, maybe not as much in Europe. So just wondering if you can kind of share some color on that in terms of, were there any particular countries or any specific categories of yours where you saw more of an impact?

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Yes, thank you, Scott. That was indeed an impact we've seen in the quarter. Having said that, we already before the quarter saw some phasing between New Year and the old year. So we already said we expected the quarter to be a bit soft, but it was more soft than we had expected. And back to your question, it was quite broad based.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So in most of our countries we've seen that. We're checking 15 countries and I would say thirteen, twelve to 13 of those countries we've seen a destocking. It was also quite broad based across segments and also across must win battles. We do track stock. We have actually now also tracking our stock, look at per month of investment.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So we think also that a vast amount of this destocking is now behind us, maybe one or two markets like potentially The UK, but that's what we've seen.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So it was broad based.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

It broad based, but also not limited to December, Jan. Because a later in the quarter, which was probably the part that wasn't expected.

[Scott Marks, Equity Research Analyst at Jefferies]

Understood. Thanks for that. And then I guess with the new revised outlook for the year, wondering if you can just kind of speak to expectations for category growth. I know you talked about still healthy category, maybe a little choppy given some of the macro uncertainty. But just wondering if you can update us on your outlook for category growth and your market share performance within it for the year.

[Scott Marks, Equity Research Analyst at Jefferies]

Thanks so much.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Well, the thing is, to your point, I think the category remains healthy, which is really good news for us. To your point, I think we have slightly reduced our top line, which means that by the way, as a result, have a starting point. Yes, we will grow in the next quarters, and we'll grow market share as well. I think what we've seen is interesting to see is, after probably a slightly more difficult quarter in terms of market share, is starting to P4, sorry, is now slightly positive in terms of value and definitely is 0.3% in volume, which is good news for us. I think the only thing is we know it's going to take a bit more time is in The UK, because basically you have also a lot of promos in Q2, so last year, so basically the comps are more difficult.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

And the second, something we need to also take into account for the near future, is last year Q2, at Druatics, the weather was fantastic, and as you know, we have a part of our business, it's ice cream, we love it, but definitely it's something we can't plan the same way. But overall, by the way, the ice cream business remains extremely healthy. Yeah, and

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

just to build on that, so again, as we said before, this remains a strong category, has outperformed total foods in Europe by more than 1% if you look at more the longer term. If you look at the kind of year to date, we see categories like poultry continue to grow very well, we see fish, relatively strong growth in the line around 1.5%, so that's also good. But back to Stefan's point, a lot of countries are growing, we see some softness in The UK, also in P4, and then a bit of the ice started with the comparables.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Also important to know that we knew from the start that when we see the quantity of the activation programs in terms of innovation, innovation, and also obviously at the store level in terms of price was very much more in Q2, Q3, Q4 as opposed to Q1. So we knew from the start that Q1 was probably the softest quarter of the year.

[Scott Marks, Equity Research Analyst at Jefferies]

Understood. I'll pass it on. Thanks so much.

[Operator]

Thank you. The next question comes from John Baumgartner with Mizuho. Please go ahead.

[John Baumgartner, Managing Director, Equity Research at Mizuho Securities]

Good morning. Thanks for the question. Maybe to stick with the destocking. Looking at the Nielsen data, the volumes for the quarter, the categories didn't look too bad. I mean, do you have a sense that it's working capital related or is retailers sort of bracing for incremental weakness going forward?

[John Baumgartner, Managing Director, Equity Research at Mizuho Securities]

It's just it didn't seem to align with the measured channel data. And maybe it's Nomad specific. Any color on that front?

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So we've seen so just if you take a step back also to understand this quarter. We grew in the quarter in sellout with plus 0.2% in sellout. We did, as you also have seen in the presentation, lost market share in certain categories. Some of that was expected in terms of phasing of activities, but we did see that our sell out has been less than the total category and to Stefan's point, we see the recovery now in P4 with this context that UK's the overall market is a bit more soft and we see ice cream. So we did have a difference between us and the category in the quarter and the big difference on the plus 0.2 and what to sell in minus 3.6, a big part of that is fast majority of that is destocking in our category.

[John Baumgartner, Managing Director, Equity Research at Mizuho Securities]

Okay. Thanks, Ruben. And then to follow-up, in terms of the new products, the innovation, the new geographies, you mentioned you're pulling new consumers, both new to the category and new to the brand. I'm curious at this point if you have enough information on that. Do you have a sense as to, number one, where your consumers are shifting from?

[John Baumgartner, Managing Director, Equity Research at Mizuho Securities]

Is it from smaller brands or from private label? And then number two, for those consumers new to the category, are those consumers coming to the category from different temperature states, like fresh produce, fresh fish, or is it from other frozen categories?

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Well, the thing is, it's interesting. You know that we're very, very strong, John, in terms of family me time. And I think what we're seeing right now, and it's very interesting, a lot of innovations, and even to some extent our innovations, are going more and more to the snacking side. And we are leaders in the category. We believe that frozen food can play a fantastic role in terms of snacking.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

We've seen, for example, in Belgium, that's interesting to see. We have a lot of idle SKUs, and we put them together as a category in terms of snacking. So no innovation, just put them together. It's working extremely well. Second piece is, well you know we have Fish Fingers, which is really the iconic family mealtime across Europe.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Now we're moving to what we call Fish Bar, which is much more a snacking occasion than we're starting in Italy, and it's doing extremely well. So we know that there is a space to begin for us in that category, independently from where they're coming from. First, within frozen, but also obviously from chilled and from ambient. But definitely for us, it's a white space, and it's a white space where we have all the intent to gain over time, starting now. But definitely you will hear more about snacking and informal eating, whatever the denomination, in the coming quarters.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

And to build on what Stefan said, we have proven to do that in Italy, where actually with chicken we've been able to grow the total frozen food category, really came as growth on top for the retail as well. And we're making steps, for example, with secondary placements of frozen food freezes next to chill to drive that conversion. I mean that will be step by step, so that we can do that on a mass amount in Europe, but we're making those steps to drive total category growth and transferring consumers from other categories.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

And if you're adding Air Fryer, where the penetration in Europe is huge right now, The UK I think it's 80%, so it's really big, and utilization rate is really high as well. That's definitely the kind of thing that does well for frozen foods. So this combination of things, definitely we want to invest in snacking, and we think we have the right to play there and to win.

[John Baumgartner, Managing Director, Equity Research at Mizuho Securities]

Great. Thanks for your time.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

You're welcome. Thanks, John.

[Operator]

Thank you. The next question comes from John Tanwanteng with CJS Securities. Please go ahead.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Hi, good morning and thank you for taking my questions.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Stephane. You mentioned being able to adjust the intensity of brand and A and P investment. To be clear, is that included in your guidance already? Or is it just a lever to pull if you see incremental headwind at this point?

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

It's included in our guidance, to make it very simple. So we keep the good job, I think obviously there will some time a bit more pressure, but definitely we are brand builders, so we want to keep it that way. But again, we shouldn't limit it to A P, I think it's a combination of different things. You've seen what obviously our cycle is, three sixty approach, so A and P is part of it, but definitely it's part of it, but it's a combination of A and P, for sometimes price investments, renovation in some categories, innovation in others. So it's a lot of things, but definitely, D plays an important role and we have all the intent to keep investing.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Okay, great. Thank you. And then just any more color on where your inputs are increasing? Is that a trade or tariff or currency issue, or is it something else specific to a specific input?

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

No, that is not, thanks for the question. That's not a tariff impact, by the way, also on that point, we're not impacted by tariff, you never know what happens in the future, but at this moment we don't see that. We might have more medium, long term indirect impacts, but also that at the moment we don't see. The impact we're seeing is much on proteins, so it's in chicken and in red meat, and part of that is demand for proteins, part of that is also what we've seen in Europe, Asian Flu on the poultry side impacting us. And as we said, when going through the presentation, this company has proven to have the pricing power and have taken quite some pricing in the past, but we've also chosen not to go into big clashes with trade in here, also because this inflation was creeping up in the last couple of months.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So we will take pricing, a lot of this higher inflation will be compensated last year.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Okay, great. Thank you.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Thank you.

[Operator]

We have a follow-up question from John Tanwanteng with CJS Securities. Please go ahead.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Hi, thanks for the follow-up. Just wanted to follow-up on the question of being able to pass pricing through. You mentioned the consumers were trading down a little bit as well at the same time. I'm wondering if there's maybe a little bit more elasticity in your ability to price as you look forward, number one. And number two, just if you have any color on what the private labels and the discounters are doing, that would be helpful as well.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Well, think to your point, I think the situation is a bit volatile and uncertain, think we indirectly, back to Ruben's point, I think people obviously are looking a bit more for value, seeking price as opposed to anything else. At the same time, as I said, are back to stable, to slightly positive market share in Q4, which is good news. And our job is obviously to find the right equation. So sometimes there will be price investments. We did it last year, for example, in Italy in fish, but that's why it's a combination of many different things.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Most of time we never go for only price, it's going to be a combination, obviously, of renovation, of obviously a new advertising campaign, together obviously with in store activation. So that's the kind of things we're going to do. And as I said, I think what we see right now is, yes, these charges have been a bit of key way during the first quarter, but as far as we are concerned, we're back on track in terms of market share and slightly positive in terms of volume market share.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Okay,

[Jonathan Tanwanteng, Managing Director at CJS Securities]

great. Thank you. Just in the outlook, the updated outlook with the 0% to 2% organic growth, is there any specific expectation for volume versus price in there?

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

Yes, so you've seen that last year the buildup of volume and price. We expect in quarter two, and we said before that quarter two there's a phasing of Easter. We think that's around 1%. We already said, look, the growth of the market, we do also see some softness in The UK and the start of the ice cream in April, which doesn't help on the margin mix, but we expect quarter two to be in the volume. And then back to the point in pricing, but also RGM activities that will kick in, in the second half of the year.

[Ruben Baldew, Chief Financial Officer at Nomad Foods]

So we expect pricing, the growth in the second half to be more being built on price and quarter two more on volume.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

But overall, on a full year basis, it's going to be a combination of both, definitely.

[Jonathan Tanwanteng, Managing Director at CJS Securities]

Okay, great. Thank you.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

You're welcome.

[Operator]

Thank you. This concludes our question and answer session. I would now like to turn the conference back over to Mr. Stephane Deschemacher for any closing remarks.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

Thank you, operator. So yes, I'm proud of the progress our company has made over the past nine years and confident that we are on track to deliver another relatively strong year in 2025. Our strategy is working and our teams have developed compelling plans

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

to deliver improved growth for the remainder of this year.

[Stéfan Descheemaeker, Chief Executive Officer at Nomad Foods]

I look forward to demonstrating that with results when we update you again next quarter. And thank you for your time and interest in Nomad Foods.

[Operator]

The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.

Participants

Executives

• Jason English, Interim Head of Investor Relations
• Stéfan Descheemaeker, Chief Executive Officer
• Ruben Baldew, Chief Financial Officer

Analysts

• Scott Marks, Equity Research Analyst at Jefferies
• John Baumgartner, Managing Director, Equity Research at Mizuho Securities
• Jonathan Tanwanteng, Managing Director at CJS Securities