Columbia Sportswear (NASDAQ:COLM) is a leading designer, marketer and distributor of outdoor apparel, footwear and accessories. Headquartered in Portland, Oregon, the company develops technical outerwear and performance gear under the Columbia brand, serving outdoor enthusiasts, athletes and consumers seeking reliable and innovative products for a variety of weather conditions and recreational activities.
In addition to its flagship Columbia brand, the company’s portfolio includes Mountain Hardwear, which focuses on high-performance equipment and apparel for extreme outdoor pursuits; Sorel, known for its stylish and functional winter footwear; and prAna, offering sustainable, yoga-inspired apparel and accessories. These complementary brands enable Columbia Sportswear to address a wide spectrum of consumer needs, from casual urban wear to expedition-level gear.
Columbia Sportswear markets its products through a diversified channel strategy that includes company-owned retail stores, e-commerce platforms and wholesale partnerships with specialty retailers and department stores across North America, Europe and Asia. The company has built a global distribution network designed to support both seasonal and year-round product offerings, while maintaining flexibility to adapt to regional market trends and consumer preferences.
Founded in 1938 as a small hat distributor in Portland, Columbia has grown into a prominent international outdoor brand through a combination of innovation in fabric technologies, targeted acquisitions and strategic brand extensions. Under the leadership of a seasoned executive team, the company continues to invest in product research and development, sustainability initiatives and digital capabilities to strengthen its market position and drive long-term growth.
