Shake Shack (NYSE:SHAK), trading on the NYSE under the ticker SHAK, is a modern day “roadside” burger stand known for its premium ingredients, fresh food preparation and contemporary design. Originally launched in 2004 as a hot dog cart in New York City’s Madison Square Park by restaurateur Danny Meyer and Union Square Hospitality Group, Shake Shack has evolved into an internationally recognized fast-casual concept. The company’s mission centers on serving elevated versions of classic American fare—featuring 100% all-natural Angus beef burgers, hand-spun frozen custard, crinkle-cut fries and signature milkshakes—while maintaining a neighborhood-focused dining experience.
At its core, Shake Shack delivers a simple yet refined menu that extends beyond burgers and shakes to include chicken sandwiches, flat-top dogs, vegetarian ‘Shroom burgers and seasonal offerings that highlight local flavors or charitable partnerships. Embracing technology and convenience, the chain has developed a mobile ordering platform, curbside pickup and delivery partnerships to meet growing consumer demand for off-premise dining. The brand also emphasizes sustainable sourcing, using hormone- and antibiotic-free meats and responsibly sourced coffee and tea.
From a single cart in Manhattan’s park to more than 300 locations worldwide, Shake Shack has expanded across the United States and into markets such as London, Dubai, Tokyo and Singapore through a combination of company-operated restaurants and strategic licensing agreements. Each location is designed to reflect local culture and community, with an emphasis on communal seating, open kitchens and public art installations. This global growth strategy has allowed the company to build a loyal following among both domestic patrons and international visitors.
Headquartered in New York City, Shake Shack is guided by founder Danny Meyer, who serves as chairman, and by President and Chief Executive Officer Randy Garutti, whose leadership has steered the company’s brand evolution and operational excellence. The leadership team continues to focus on long-term, sustainable growth by investing in innovation, employee training and community engagement, all while preserving the brand’s hallmark of high-quality, approachable dining.
