Byrna Technologies (NASDAQ:BYRN) (NASDAQ: BYRN) is a developer and manufacturer of non-lethal self-defense and security solutions. The company’s core products center on handheld launchers that deploy kinetic and chemical projectiles designed to incapacitate threats without causing permanent injury. Byrna’s flagship devices, including the SD and HD launchers, operate using compressed-gas propulsion and are complemented by a range of pepper and kinetic rounds, inert training projectiles, and accessory kits. These offerings address the needs of consumers, law enforcement agencies, and security professionals seeking alternatives to lethal force.
Byrna’s product portfolio extends beyond launchers and ammo to include integrated accessories such as smart optical sights, digital training equipment, and protective gear. The company continually invests in research and development to enhance accuracy, reliability, and user experience. In recent years, Byrna has introduced Bluetooth-enabled modules and data-capture solutions for range training, allowing users to log shot performance and improve handling skills. Its emphasis on modularity and ease of use has garnered attention from personal defense advocates and institutional buyers alike.
Founded in 2006 under the name Kingroc Technologies, the company rebranded as Byrna Technologies in 2018 to align with its growing product line. Since becoming publicly traded in 2019, Byrna has expanded its distribution network across the United States and into select international markets, including Canada and parts of Europe. The firm markets directly to consumers via online channels and partners with authorized distributors to serve correctional facilities, private security firms, and law enforcement agencies.
At the helm of Byrna Technologies is Amir Morad, the company’s founder and chief executive officer, who brings experience in engineering and product development. Under his leadership, Byrna has focused on scaling manufacturing capabilities, strengthening supply-chain partnerships, and driving innovation in non-lethal defense technologies. Supported by a management team with backgrounds in compliance, operations, and sales, the company aims to broaden its product applications and address global demand for responsible, less-lethal security solutions.